If you are a business owner who already uses WhatsApp Messenger for business-related conversations or are considering using it, you should probably go for the WhatsApp Business mobile app. The app is packed with highly sophisticated features that are extremely useful for both inbound and outbound marketing.

The WhatsApp for Business app is clearly superior to the traditional WhatsApp Messenger in terms of functionality, however, it still has its own limitations. The major drawback of the WhatsApp Business app is its limited ability to scale. Hence, it is ideal for small-sized businesses but not exactly feasible for businesses that are growing and expanding rapidly, or medium to large-sized businesses and organizations that are already well established. 

In this article, we will explore in detail the top 10 most useful features of the WhatsApp Business mobile app and how they can help you increase prospective leads, improve customer engagement, and enhance customer experience and retention. 

Top 10 Most Useful Features of the WhatsApp Business Mobile App

1. WhatsApp Catalog

Imagine enabling your customers to make purchases and complete payments without having to leave WhatsApp throughout the entire process. This is exactly what the WhatsApp catalog feature is capable of. 

WhatsApp catalog is a virtual storefront that gives you the ability to showcase your products or services directly on WhatsApp and thus giving your customers a wholesome and complete shopping experience entirely within WhatsApp. This helps reduce drop-off rates by eliminating unnecessary redirects to external sites. 

Make sure every product you add to your WhatsApp catalog has the following components filled out for optimum results:

• Name
• Price
• Description
• Link 
• Product code

2. Short Links

Short links are a great way to increase inbound leads. Short links act as a digital contact point that, when clicked, leads your customers directly to a WhatsApp chat with your business along with a preset message. 

A short link for your business is automatically generated when you create an account on the WhatsApp Business app. Just click on “Tools” and then “Short link” to view your auto-generated link. Now, copy and paste this link to your website, social media profiles, and email signatures. 

These links can also be shared as a QR code, which your customers can scan to get into a direct WhatsApp chat with your business.

3. Basic Automation

The WhatsApp Business app gives you access to basic automations like greeting messages and away messages. The “Greeting message” automation feature sends a predefined text message to customers automatically when they initiate a chat with your business.

The “Away message” automation sends a pre-built message to your customers letting them know that you are currently unavailable and will respond to their query as soon as you get back. This makes your customers feel like they are acknowledged even in your absence, and it is executed without manual intervention. This feature also lets your customers know when you will be available to attend to them, therefore reducing their anticipation and frustration. 

With these basic automations, you can rest easy knowing that your customers are attended to even during your out-of-office hours. Although these features are splendid, they are just the tip of the iceberg when it comes to WhatsApp automation. Advanced automation features like WhatsApp flows and chatbots are available only through the WhatsApp Business API.

4. Custom Labelling

Labels help you organize the chaos and keep your customer interactions smooth and simple. Labels are an impeccable feature that lets you categorize your chats based on factors like purchase status, issues, queries, and customer types.

Segmenting your customers based on their personality type empowers you to send hyper-personalized messages that resonate with them, thereby increasing the chances of making a conversion. 

Classifying customers based on purchase status helps you and your team stay organized by resuming the conversation from where the previous person left off. Segregating your customers based on whether they are new or recurring can help you personalize even further.

5. Personalized Messaging using Broadcast Lists

WhatsApp broadcast lists empower you to send messages in bulk to your customers. Think about it, would you feel particularly excited if you knew you were just another name on the list? You would want to feel special and valued, right? Well, that’s exactly how your customers would want to be treated as well, not just like another fish in the sea.

Personalized messaging is the solution to this problem. Surely, as a business owner, you would not have the time to type out a personalized message to each and every one of your customers. You might now have this question: “How can I send messages in bulk while also maintaining a personal touch?”. You can achieve both these goals using WhatsApp broadcast lists. 

Using something as simple as the recipient’s first name goes a long way in creating customer trust and loyalty. You can take this a step further by referring to their previous purchases, if they are a recurring customer, to create a sense of familiarity. 

6. Click-to-WhatsApp Ads

You can now run Click-to-WhatsApp ads, also known as ads that click to WhatsApp or CTWAs, right on the WhatsApp Business app. Click-to-WhatsApp ads are exactly what they sound like – an advertisement that, when clicked on, redirects your customers to a WhatsApp chat with your business. 

These Click-to-WhatsApp ads are run on other Meta platforms, namely Facebook and Instagram, that, when clicked, open up a WhatsApp conversation with your business. CTWAs are great for generating leads and nurturing them. With CTWAs, you can also collect information like names, phone numbers, and email addresses without the need for contact forms. 

You can customize your CTWAs with call-to-action buttons and compelling copy to encourage users to message you. This makes them ideal for quick engagement and personalized communication. 

Here is how you can run Click-to-WhatsApp ads using the WhatsApp Business app:

• Open your WhatsApp Business app and click on the three dots in the top right corner
• Click on “ Tools”
• Click on “Advertise” 
• Choose one of the available options

1. Your catalog items
2. Your status
3. Media from your gallery
4. Photo from your phone

• Select the images you wish to upload and make sure that they are clear, simple, and in focus.
• Add a description for your ad and click on “Next”.
• Select your budget and duration of the ads.
• Select the age group and gender of your audience, and then click on “Next”
• Your advertisement should be live by now.

7. Business Profile

Downloading and registering your number on the WhatsApp Business app gives you a unique business profile. This lets your customers know that they are dealing with a business when they initiate a chat with you. 

You can update your business profile with essential information such as your business’s name, address, profile picture, category, email, and other necessary details. This helps you build trust with your customers and provides them with other methods to get in touch with your business.

Did you know that you can now get Meta-verified just by using the WhatsApp Business app? Yes, we are talking about that super special blue tick symbol that appears next to your profile. With the WhatsApp Business app, getting access to the blue tick is as simple as buying a paid subscription plan. 

Follow these steps to get the blue tick for your business:

• In the WhatsApp Business app, click on the 3 dots and then go to the Settings page.
• Click on “Meta Verified”.
• Among the different plans available, choose the plan that suits your needs.
• Choose your payment method and make your purchase. 

Note that your business profile needs to meet the forthcoming eligibility requirements:

• Have a presence on the WhatsApp Business app for a certain number of days.
• Must have recently sent a message.
• Be located in a country where Meta Verified for WhatsApp Business is available.
• Have a profile name and profile picture.
• Should not have an active subscription to WhatsApp Business Premium.
• Should not have an active Meta Verified subscription through Meta Business Suite.

Acquiring the blue tick enhances customer trust and increases the authenticity of your brand. Having this “Badge of honor” reassures your customers that they are indeed conversing with a credible and reliable business. 

8. Payments

This is one of the most important features of WhatsApp, which allows businesses like yours to accept payments for your products and services directly through WhatsApp. These payments are processed by Ceilo and powered by Facebook Pay. 

WhatsApp Pay, along with the WhatsApp catalog, completely eliminates the need to leave WhatsApp for your customers. It is also crucial to note that this feature is only available in selected countries, namely India, Brazil, and Singapore.

If WhatsApp Pay isn’t available in your country, then you can send secure payment links within WhatsApp chats to accept payments. Redirect your customers to your website’s checkout page or a trusted payment gateway, ensuring a seamless purchasing experience while keeping the conversation within WhatsApp as much as possible.

9. Marketing messages 

Marketing messages essentially combine the benefits of broadcast lists and customer targeting by sending your customers customized messages that are delivered to their personal inbox. You can use this feature to efficiently run retargeting campaigns by sending messages to multiple contacts and personalizing them by using their names and referring to their previous purchases. 

Unlike bulk messaging using broadcast lists, you need to pay to use this feature. The price for sending out marketing messages varies from country to country. You can find the pricing for your country here.

Marketing messages can be utilized to improve the performance of your WhatsApp marketing campaigns by sending your customers messages like,

• Information about a newly launched product 
• Limited time offers 
• Product promotions
• Feedback requests

10. Quick Replies

The WhatsApp Business app permits you to send interactive messages with buttons that, when clicked on, perform specific functions. Creating interactive messages with custom buttons makes it easier for your customers to communicate with your business.

There are two types of interactive messages: Quick replies and Call-to-action buttons. 

Quick replies are incredibly useful when it comes to answering frequently asked customer queries. This saves you a lot of time and makes it a lot easier for your customer support team, who can then focus on solving more complicated queries that are actually worth their time. 

There you have it, the top 10 most useful features of the WhatsApp Business app. Remember that the WhatsApp Business app is free to use, so we encourage you to take maximum advantage of these spectacular features to grow and take your business to the next level. 

Limitations of the WhatsApp Business app

The WhatsApp Business app gives businesses access to a number of fantastic features, however, they are only enough to keep up with the needs of a small-sized business. For medium to large-sized companies and businesses that aspire to grow in the future, the features provided by the free WhatsApp Business app do not suffice. Here are some of the main drawbacks:

• Limited user access: A WhatsApp Business account allows only one user per account, and hence it cannot be used by teams.
• Limited automations: An effective business is one that runs on autopilot or at least requires limited human intervention. Greeting messages and away messages won’t take you far in your WhatsApp automation journey. 
• Device restrictions: The WhatsApp Business app can only be installed on one device at a time.
• Limited analytics: The analytics provided by the WhatsApp Business app are limited and cannot provide a clear picture of the performance of your WhatsApp marketing campaigns.
• Lack of integration capabilities: Cannot be integrated with your CRM, CMS, help desks, and e-commerce platforms. It also lacks a shared team inbox.
• Not built for mass messaging: The broadcast lists have a maximum limit of 256 contacts. 

To really capitalize on WhatsApp’s full potential as a marketing medium, businesses should get access to the WhatsApp Business API.

WhatsApp Business API

Facebook launched WhatsApp Business API in August 2018 to cater to the needs of larger businesses with more complex needs that could not be fulfilled using the limited features provided by the WhatsApp Business app.

WhatsApp Business API is the official cloud-based API provided by WhatsApp that gives businesses and organizations a host of really powerful tools that enable them to send marketing messages at scale, communicate and engage with customers, to provide support and sell products and services.

In order to access the WhatsApp API, businesses need to either build their own tools, which might cost a lot of money, time, and labor to create, or use a pre-built no-code solution like WANotifier. Using WANotifier gives you all the advanced features of WhatsApp API, such as:

• A unified WhatsApp team inbox
• Bulk and automated messages
• Automated chatbots
• Auto-replies and more potent automation features
• Detailed reports and analytics
• WhatsApp templates
• Integrations with useful third-party apps and tools
• A dedicated mobile app and so much more

Apart from all these superior, top-grade features, the icing on the cake is the fact that WANotifier has a 0% markup policy. This means that you get charged nothing more than the standard WhatsApp API charges. WANotifier also has a free forever plan that gives you immediate access to the WhatsApp API without the need to spend a single cent! 

Still not convinced? Checkout some more reasons to choose WhatsApp API over the WhatsApp Business app. So what are you waiting for? Make the upgrade and sign up to use WANotifier for free!

Conclusion

Despite its shortcomings, the WhatsApp business app is a revolutionary leap in the world of conversational marketing that provides businesses with quality features for free. If you are still using WhatsApp Messenger for your business needs, then it’s high time you make the transition to the WhatsApp Business App. If you are already a WhatsApp Business app user and wish to grow your business in the near future, then you should transition into a WhatsApp API user.

As a business owner or entrepreneur, navigating the world of WhatsApp Business tools can be a daunting task. With the large number of WhatsApp tools out there in the market, each claiming to be the best for your business, it can be really confusing as to which one you should pick. Worry not, for we have compiled a list of the best WhatsApp tools that we think will be great for almost every business out there. 

In this blog post, we will look at how you can identify the right WhatsApp tools yourself and also our pick of the top 5 WhatsApp tools. Let’s get started with how you can analyze if a WhatsApp tool is right for your business. 

How to Choose the Right WhatsApp Tool for Your Business?

Here are some criteria to consider when evaluating WhatsApp tools. Keep them in mind as you do your research,

1. Official Meta Tech Partner: Ensure that the WhatsApp tool you go for is officially authorized by Meta. WhatsApp tools that are official Meta Tech Partners are compliant with WhatsApp’s policies and provide you with the platform’s latest features. 
2. Quality customer support: Review testimonials and feedback provided by active or previous users of the WhatsApp tool regarding their customer support experience. See to it that they provide onboarding support, swift technical assistance, and resolve customer queries. Use platforms like TrustPilot, G2, Capterra to check user reviews.
3. Features: Features are the most important thing to look out for – after all, that’s what you’re paying for. Make sure that the tool provides you with high-end features like complex automations, no-code chatbot builders, detailed reports and analytics, and customization options.
4. Pricing: Carefully analyze the different pricing plans that are provided by the tool. Quarterly and annual pricing plans save you more money than monthly subscriptions. Make sure you look for any hidden markup charges that will inflate the operating costs of using the tool and cause budget leaks. If you are looking for a free WhatsApp tool without any hidden charges, then check out WANotifier.
5. Branding and customization: It is very important that the messages you send reflect your brand’s personality and voice. Ensure the WhatsApp tool you choose allows customization and enables you to incorporate your branding elements. 
6. Integrations: Make sure the WhatsApp tool you choose to go with readily integrates with your CRM, CMS, help desks, and e-commerce platforms. 
7. Data security and privacy: Ensure that the WhatsApp tool is fully in line with WhatsApp’s commerce policy as well as local laws and privacy regulations.
8. Scalability: It is very important that the WhatsApp tool you choose can grow with your business. Make sure it can handle increasing message volumes and can be used for different purposes like marketing, sales, and support.
9. Steer clear of unauthorized tools: While making a decision to choose the most compatible business tool one should be wary and not fall into the trap of unauthorized bulk WhatsApp senders. Unauthorized WhatsApp bulk senders are software tools that you can use to send bulk WhatsApp messages but are unauthorized by WhatsApp as it goes against their terms and conditions.

Using these tools is guaranteed to get your number banned sooner or later and will sabotage the reputation of your business. If you do get banned on WhatsApp, read our blog post on how to get your account unbanned. Make sure to stay far away from these unauthorized bulk senders to protect yourself and your business from potential legal complications. 

Top 5 WhatsApp Tools for Business

Here is our list of the top 5 WhatsApp tools in the market that fulfill most  – if not all – of the above-mentioned criteria. We’ll take a look at their advantages, drawbacks, and pricing plans. We’ll take a look at their advantages, drawbacks, and pricing plans to help you make an informed decision. 

1. WANotifier

WANotifier is the top choice for businesses across the world when it comes to choosing the #1 WhatsApp tool. Yes, we sneaked ourselves into first place because we made the list, but let us tell you why we are the best tool out there. WANotifier is an all-in-one WhatsApp marketing tool that empowers businesses to run WhatsApp marketing campaigns at scale and unlock new possibilities like never before.

At WANotifier, we are official Meta Tech Partners. WANotifier is the only WhatsApp tool that offers a free forever plan. On top of that, the best part is that we charge an additional 0% markup over the standard WhatsApp API charges, giving your business a clear cost advantage over competitors that use tools that impose up to 35% additional markup fees. 

Additionally, WANotifier can be integrated with your preferred third-party apps like WordPress, WooCommerce, Zapier, Pabbly, Make, etc. It is also trusted by notable companies and organizations like Virtus Motors, BITS Pilani, Bvlgari, and the True Hope Foundation. Let’s now take a look at the pros and cons of using WANotifier. 

Pros 

• At WANotifier, we wanted to make WhatsApp marketing accessible to all businesses regardless of their size, so we created a free forever plan that can be used by businesses across the world for all time
• WANotifier has a simple user interface that is easy to navigate, making it simpler for anyone to learn how to use the tool effortlessly and within a short time while also providing highly potent features
• WANotifier imposes an additional 0% markup on your messages and conversations, which means that the money you spend through WANotifier gives you 100% of its value. This is not the case with other WhatsApp tools, which may impose additional markup charges as high as 35%, causing budget leaks.
• WANotifier provides Live chat support to resolve any queries or issues that you might encounter
• WANotifier has a dedicated mobile app on Android as well as iOS 
• WANotifier gives you access to cutting-edge and sophisticated next-gen features like advanced automations, no-code chatbot builders, detailed analytics, message templates, and a unified team inbox

Cons 

• The unified team inbox is not available in the free plan
• The advanced tools are only available with paid plans

Pricing 

WANotifier offers 4 pricing plans,

• Free – Free forever, no charges.
• Standard – $49 or ₹1999 per month
• Growth – $99 or ₹3999 per month
• Pro – $249 or ₹9999 per month

We also provide customized enterprise plans for large companies based on their requirements. Still doubtful? Sign up to WANotifier for free to try it out for yourself.

2. Wati

Wati is another well-known WhatsApp tool used by prominent companies like J.P Morgan, TikTok, Amazon, Suzlon, Licious etc. Wati seamlessly integrates with third-party apps like Zoho, Hubspot, Pabbly, WooCommerce, Zapier, Shopify, Salesforce, and Klaviyo. 

Pros 

• Offers a seven-day free trial to let customers experience the tool before making a decision.
• Key features include Click-to-WhatsApp ads, WhatsApp catalog, shared team inbox, custom notifications, bulk messaging capabilities, automations, and no-code chatbots.
• Provides great onboarding support to its customers.
• Has a large resource library, which includes blog posts, Wati Academy, ebooks, a chatbot library, and pre-built message templates.
• Includes aWati has a very powerful multi-lingual AI agent that enables businesses to automate customer support and solve queries without any human intervention.

Cons 

• Wati’s pricing is very expensive, and they impose considerable markup charges.
• Extra prices are charged for key integrations like Shopify and features like the advanced flow builder, which costs an additional $49. 
• Charges extra for Meta verification, also known as the blue tick. 
• Only allows five users per plan. To add more users, you’ll need to pay extra depending on your plan.
• Offers limited customization options in their low-tier plans.

Pricing 

Wati offers three pricing options,

• Growth – $49 or ₹2,499 per month
• Pro – $99 or ₹5,999 per month
• Business – $299 or ₹16,999 per month

If you are an existing Wati user looking for a change or if you are looking for the best alternatives to Wati, then check out our article on the best Wati alternatives.

3. AiSensy

AiSensy is another great WhatsApp tool that is available in the market. Its user base consists of esteemed companies like Vivo, Skullcandy, HRX, StayVista, Quikr, Adani, and Angel One. AiSensy supports the most widely used and helpful integrations like Hubspot, WooCommerce, Pabbly, Zoho, Shopify, Zapier, Salesforce, etc.

Pros 

• Offers a 14-day free trial to their users
• Easy-to-use and convenient — you don’t have to betech-savvy to use it
• Supports a large number of useful integrations allowing businesses to combine and streamline the functionalities offered by different platforms
• Offers affordable pricing plans
• Enables smart audience classification which permits selective retargeting campaigns to increase sales

Cons 

• Does not offer free plans 
• Imposes additional markup charges over standard WhatsApp API charges that increase the operating costs of the tool
• Charges more for its advanced features like its chatbot flow builder and virtual number. 

Pricing 

AiSensy has three distinct pricing plans to choose from:

• Basic – ₹999 per month
• Pro – ₹2399 per month
• Enterprise – Tailor-made plans according to your requirements.

If you want similar, if not better features than AiSensy, then read our article on the top AiSensy alternatives.

4. Interakt

Interakt is a WhatsApp tool built specially for SMBs and D2C brands. It was founded in 2020 by Jio-Haptik and is currently one of the leading WhatsApp tools trusted by several well-known brands like Bluedart, Upstox, Pepperfry, INDmoney, and JioMart. Interakt also offers integrations with platforms such as Shopify, WooCommerce, Razorpay, Zoho, Hubspot, Zapier, Freshdesk etc.

Pros 

• Seamlessly integrates with a lot of third-party platforms
• They have really good customer support based on customer feedback
• Comparatively reasonable and affordable pricing plans
• Free blue tick verification on subscription to one of their plans
• Quick and easy access to their free WhatsApp chat widget

Cons 

• Complicated user interface — can be difficult to navigate for beginners
• Only offers email support. There is no option to get in touch with them directly
• Imposes high markup charges on conversations
• An additional fee must be paid in order to acquire access to some integrations

Pricing 

Interakt offers 4 paid plans which are as follows,

• Starter – Starts at $58/quarter (only available in quarterly and yearly plans)
• Growth – Starts at $49 per month
• Advanced – Starts at $63 per month
• Enterprise – Custom-made plans with an assigned account manager

Don’t forget to learn about the top Interakt alternatives before choosing Interakt.

5. DoubleTick

DoubleTick is a relatively new WhatsApp tool launched in 2022. DoubleTick provides its users with robust features such as chatbots, a unified team inbox, bulk broadcasts, and analytics. It also supports integrations with Zoho, Pabbly, Zapier, WooCommerce, Google Sheets, Quicksell, Shopify, etc. 

Pros 

• Highly mobile-responsive and thus enables its users to run full-fledged WhatsApp campaigns from the palm of their hand
• Can be quickly setup and is easy to operate
• Offers high-quality customer support via 24/7 live chat
• Offers a unified team inbox, allowing a more productive and efficient customer service experience

Cons 

•  Offers limited pricing optionsand does not offer monthly plans, which means once you decide to choose them, you are kind of stuck with them for at least a year
• Hidden markup charges over standard WhatsApp API charges, which they are not very transparent about
• Limited integration options compared to other WhatsApp tools
• Lacks some essential features that other tools provide access to

Pricing 

DoubleTick’s offers three premium plans,

• Starter – ₹2,500 per month
• Pro – ₹3,500 per month
• Enterprise – Customized according to your business requirements

Conclusion

Choosing the right WhatsApp tool that aligns with your business needs and budget will make or break your WhatsApp marketing potential. Remember, there is a tool for every kind of business, whether it be a large enterprise or a budding startup. We urge you to take the time to thoroughly research every WhatsApp tool you come across and not rush into a decision, as this will fuel your business’s journey to greater frontiers.

WANotifier is one the tools that you can try while being carefree about your decision since it is free to use. You’d be surprised by the massive impact you can make using WANotifier’s seemingly simple and plain interface.

Make sure to explore and experiment with the free trials offered by each tool before settling down with one. Remember that the outcome of your WhatsApp campaigns is largely dependent on the WhatsApp tool you pick. We hope you liked our list of the top 5 WhatsApp tools and that you learned how to identify if a WhatsApp tool is right for your business. Thank you for reading. 

Obtaining the WhatsApp blue tick also known as a Meta verified subscription is an indispensable step when it comes to WhatsApp marketing and is foundational if you want to progress further in terms of revenue and profits thereby taking your business to the next level. 

WhatsApp rolled out the new verified blue tick update in July 2024 which earlier used to be a green tick. Before this update, the green tick was exclusively available to WhatsApp API users and not to regular WhatsApp Business users. The great news is that now smaller businesses using the free WhatsApp Business app can also get access to the blue tick helping them further strengthen their brand identity and credibility.

Getting the blue tick affirms customers of your legitimacy and reliability making them feel safe and protected when initiating a conversation with your business. Customers usually tend to make purchases from businesses that are verified as it assures them of the business’ trustworthiness and authenticity. In this article, we will explore the benefits of getting a blue tick verification on WhatsApp as well as how you can obtain it for your own business.

Why Should You Get The Blue Tick?

Getting the WhatsApp blue tick communicates to customers that your business has the Meta seal of approval and that they are chatting with an official business account (OBA). Getting access to this official verification badge signifies that your brand is authentic and trustworthy.

Here are some of the key reasons why you should consider acquiring this badge:

• Enhanced reputation: As already explained, having a blue tick next to your business can greatly increase your business’s reputation and signifies trust and dependence.
• Strengthens brand image: Getting the blue tick reaffirms to your customers the authenticity and uniqueness of your brand making your business stand out among the crowd and appear professional.
• Identity protection: If you possess the blue tick Meta ensures that you are safe from impersonation thus protecting your business’ identity.
• Increased visibility and engagement: With a verified blue tick your business is going to appear more prominently in WhatsApp search results and customers are more likely to interact with a business that they know is the real deal.
• Business tools: When you get a blue tick you also get access to a multitude of business tools which you can use to better engage with your customers and get insights and analytics.

Let us now see how one can get Meta verified and gain access to the blue tick badge.

Eligibility Criteria For Blue Tick Verification

Before we jump in directly into seeing how we can set up the blue tick it is important to know the prerequisites and whether or not it is possible for you to get verified by Meta. So let us quickly take a look at the eligibility criteria that one needs to meet in order to get the blue tick verification:

Applicant Eligibility

To sign your business up for Meta verified businesses on WhatsApp, you need to:

• Be over the age of 18
• Have a phone number in a country where Meta verified for businesses is available. These countries include India, Columbia, Brazil and Indonesia. Other countries to be added soon.
• Follow Meta verified for business terms of service as well as WhatsApp Business terms of service.

Business Account Eligibility

Your business account needs to meet the following requirements:

• Have a presence on the WhatsApp Business app for a certain number of days.
• Have recently sent a message
• Be located in a country where Meta Verified for WhatsApp Business is available.
• Have a profile name and profile picture.
• Not have an active subscription to WhatsApp Business Premium.
• Not have an active Meta Verified subscription through Meta Business Suite.

You can learn more about the eligibility criteria from the official WhatsApp website by clicking here.

How To Get WhatsApp Blue Tick Verification?

There are two ways by which you can get access to the blue tick. It depends upon how you’ve currently setup your phone number with WhatsApp. It would be either of the following two:

1. Number added on the free WhatsApp Business app
2. Number setup with the WhatsApp Business API

Depending upon how you’ve setup your number, we’ve shared steps below for both these methods.

1. Get blue tick for number added on the WhatsApp Business app

Applying for the WhatsApp blue tick verification via the WhatsApp Business app as easy as buying a paid subscription plan. All you need to do is ensure you meet the eligibility criteria and update your WhatsApp Business profile with the latest details such as business name, profile picture, address, category, email and other essential and then purchase one of the paid subscriptions.

Follow the below steps to get blue tick on the WhatsApp business app:

1. In the WhatsApp Business app, click on the 3 dots and then go to Settings page.
2. Click on “Meta Verified”.
3. Among the different plans available choose the plan that suits your needs.
4. Choose your payment method and make your purchase. 

Once you complete this purchase, it is important to note that your profile will be locked for a period of 20 days during which you won’t be able to make any changes to your profile. Additionally, deciding to change any profile details will remove the blue tick badge from your profile and you will have to re-subscribe to enable it again.

2. Get blue tick for number setup with WhatsApp Business API

Applying for the blue tick verification via WhatsApp API can be a bit more complicated compared to getting it through for numbers setup on the WhatsApp Business app. But the bonus is that while applying through the WhatsApp API the blue tick comes with no additional charges and is free!

Do not worry, we are here to make it easy for you. Let’s first look at the must-have requirements:

Must have requirements

Before diving into the application process to get the blue tick, let’s look at the must have requirements and eligibility criteria to get it:

1. WhatsApp API Setup – Your business must have completed the setup of the WhatsApp API with your phone number. This step is crucial as it forms the foundation of your application for the blue tick.
2. Meta Business Account Verification – You need you have your Meta business account is verified. This verification is a required to show the legitimacy of your business on Meta’s platforms.
3. Display Name Approval – Your display name on WhatsApp must be approved. This name is the identity of your business on WhatsApp and should be recognizable and relevant to your brand.
4. Two-step Verification – You should also have two-step verification enabled for your phone number from Phone Numbers > Settings > Two-step Verification tab.
5. Media Presence – Your should must have presence online and have at least 3 pieces of organic content like PR articles, blog post on major publications, covered by news/media outlets etc. Paid PR articles do not count.

Once you have these things ready, you can move ahead with the application process.

Steps to apply for the blue tick

Step 1 – Go to the Phone Numbers page 

Open the Phone Numbers page on your WhatsApp Manager. You might need to choose the correct business account in case you have multiple accounts. See to it that you choose the right one to proceed to the Phone Numbers page.

Once you are on this page, your interface should look like the image below. Click on the settings icon next to your phone number.

Step 2 – Navigate to the Profile page

Once you are on the “Phone number settings” page, click on the Profile tab. Your screen should look like something similar to the reference image below. On this page click on the Submit request button after you have filled in all the required details.

If the “Submit request” button is disabled, there might be a few steps that you might have missed out on or failed to update. Complete filling in those details and make sure nothing is left out before coming back to this page and continuing the application process.

Step 3 – Submit Request for Blue Tick Verification

When you click the Submit request button a popup will appear requesting you to fill out some additional details. These include:

1. Business website: This section displays your business website URL that you added earlier during your WhatApp Business API. Ensure that the URL displayed directs to your business website and not any random URL from Instagram, Facebook or other third-party websites. In case you need to edit this section you need to do it from your Business info settings page since you won’t be able to do it from here. 
2. Country of operation: Enter the country in which your business is located and registered or where you operate primarily.
3. Primary language: Enter the primary language that you will be using to communicate with your customers.
4. Parent company: If the name of your company is different from that of the brand name that is displayed to your audience then enter the name of your company here and not the brand name that is displayed to your customers. For example, our brand name is WANotifier and our parent company’s name is Fantastech Solutions so we put the display name as WANotifier and our parent company name “Fantastech Solutions” in this field.
5. Support links: Under this field add 3-4 links to articles, blog posts or independent reviews that talk about your brand and showcase that your brand is well-known and recognized by customers. Your business website, social media handles, self-published and paid or promotional content must be strictly avoided. 

After you have filled in all these fields hit the “Submit” button to submit your application. After submission, your application is reviewed by WhatsApp officials and needs to be approved by them in order for your application to be accepted so that you get that pretty and alluring blue tick for your business. 

Note that the approval is subject to WhatsApp’s discretion mainly based on your brand’s popularity and media presence.

Another thing to keep in mind is that once your application gets rejected for any reason you can reapply only after 30 days, so make sure that you keenly fill out all the details and attentively follow the instructions above and double-check everything before you hit that submit button.

Frequently Asked Questions

1. How long does the WhatsApp blue tick verification process take?

The time taken for your blue tick application to be approved can vary depending on how widely known your company is, the completeness of your business profile and your company’s online media presence. Usually it takes less than a week to get the blue tick for your phone number setup on WhatsApp API if all details are added correctly.

2. What to do if my application gets rejected?

If your blue tick application gets rejected you need to wait for a period of 30 days to reapply. During this time make efforts and take coordinated measures to increase your brand’s media presence and visibility. If you want to know the reason for rejection, appeal to reconsider the decision or just speed up the process, you can reach out to WhatsApp via their Direct support channel.

3. How much does the WhatsApp blue tick cost?

If you are getting the WhatsApp blue tick through the WhatsApp Business app then the price ranges from rupees ₹639 and ₹21000 per month depending on the plan which you choose based on your requirements.

On the other hand, getting the blue tick through the WhatsApp Business API is free but you have to pay for the standard API charges that are levied per conversation.

4. What are the business categories that cannot obtain the blue tick?

Certain businesses that come under the below-mentioned categories are restricted from obtaining the official Meta verification badge. This is done to ensure that WhatsApp remains a safe messaging platform for people of all ages to use.

• Drugs
• Tobacco items 
• Alcohol brands
• Gambling businesses
• Weapons and ammunition
• Live animals
• Adult products and services
• Medical and healthcare products
• Dating services
• Cryptocurrencies

5. Can I use my phone number without a blue tick?

Absolutely. You can use your WhatsApp Business or API account without getting access to the blue tick. There is no compulsion to get the blue tick as it is not mandatory in order to use WhatsApp Business or WhatsApp API. However, getting access to the blue tick greatly enhances your profile, making your business professional and improving your chances of making more sales or getting more leads.

6. Can I get the blue tick for free on the WhatsApp Business app?

No, in order to get the blue tick on the WhatsApp Business app you need to subscribe to one of their plans which does cost money. However, using WhatsApp API you can get it without any additional charges besides the standard API charges.

Conclusion

Bagging the blue tick on WhatsApp is a testimony to your company’s trustworthiness and authenticity. It gives your customers the confidence to communicate with your business and increases their chances of making a purchase from you. Having a blue tick next to your brand’s name significantly increases your brand value and reputation.

So make sure you get access to this esteemed badge that makes you recognized by Meta as well as your customers. Keep in mind that the blue tick is not just a symbol, it can have a subtle but powerful effect on the psychology of your customers which makes them feel subconsciously safer when dealing with your business. 

We all must have heard of WhatsApp, the most popular messaging app in the world with over 3 billion active users. If you are a WhatsApp user yourself you probably know the impact WhatsApp has on our everyday lives. 

We use WhatsApp to connect with our friends and family no matter where we are, we also use WhatsApp to interact with our colleagues at work and some of us receive information from our colleges and universities via WhatsApp while others use it to engage with potential customers or clients.

WhatsApp is a messaging platform that has truly revolutionized the messaging and social media world. Constantly improving and adapting to the needs and requirements of users, WhatsApp has emerged as the most-used messaging platform in the world and the 2nd most downloaded app in the Google Play Store.

WhatsApp is the third most downloaded app ever after Facebook and YouTube. In this article, we will take a look at the history of WhatsApp and the different types of WhatsApp that are available that assist us in performing a variety of functions. 

The Story of WhatsApp

Have you ever wondered how WhatsApp, the messaging app that took the world by storm came to be and how it has evolved into what it is today? WhatsApp has become so well known today that it has become synonymous with messaging with people saying “WhatsApp me” instead of “Message me” to other people. Let us dive in and take a look into the fascinating history of how the world’s greatest messaging platform became what it is today.

WhatsApp was founded by Brian Acton and Jan Koum in the month of February 2009 in California, United States. Acton and Koum were former employees at Yahoo!

Acton and Koum quit their jobs at Yahoo to travel across the world and traveling can be draining on the wallet. When they realized this they applied for a job at Facebook only to get rejected.

This is when they came up with the idea of WhatsApp and incorporated WhatsApp Inc on February 24th 2009.

Acton and Koum were helped by another person known as Alex Fishman who introduced the duo to an iOS developer named Igor Solomennikov whom they found on RentACoder.com. 

The initial seed funding for WhatsApp was $250,000 which came from Yahoo! employees who were the former colleagues of Brian Acton. 

Did you know? At a point in time, WhatsApp wasn’t free to use as it is today. During its initial days WhatsApp charged users $0.99 to use the platform and later on it was made free.

Later in 2011, Jim Goetz, a partner of Sequoia Capital invested 8 million dollars for 15% of the firm becoming a strategic advisor.

In 2013 after WhatsApp rose to 200 million users the company required additional funds. They approached Sequoia Capital once again for a second round of funding securing another $50 million valuing the startup at $1.5 billion dollars.

In 2014, WhatsApp was acquired by Facebook for a whopping $19.6 billion! This was one of the largest acquisitions ever in tech history.

In 2017, Brian Acton decided to leave the company three years after its acquisition by Facebook to work on his non-profit organization called Signal. Jan Koum followed the same path after disputes with Facebook over data privacy and WhatsApp’s business model.

In 2018, WhatsApp launched the WhatsApp Business app and the WhatsApp Business Platform also known as WhatsApp API due to popular demand as its first way to make money. Since then till today WhatsApp has been serving customers across the world through its messaging platform as well as WhatsApp Business and WhatsApp Business API. 

Checkout more interesting statistics about WhatsApp.

Let us individually examine each of them along with their advantages and disadvantages to better understand what each one has to offer to its users.

WhatsApp Mobile App

WhatsApp Messenger is the standard free app that most people are aware of and use. WhatsApp Messenger is primarily intended to communicate with friends, family and colleagues while ensuring top-notch privacy via end-to-end encryption. 

WhatsApp has developed several new features in recent times. Some of them include WhatsApp channels and WhatsApp pay in countries like India and Brazil. The latest update enables users to chat with Meta’s own AI assistant.

WhatsApp can have its own pitfalls even though we are blinded by its benefits. Let us take a closer look at the pros and cons of using WhatsApp Messenger.

Pros

• End-to-end encryption: WhatsApp ensures your messages, calls and media files such as images, videos and documents are end-to-end encrypted which simply means only you and the person who you send them to can see or view them therefore ensuring privacy and security.
• Free of cost: WhatsApp provides access to free messaging to its users not charging a single penny for sending messages, media files or making calls.
• Video and voice calls: WhatsApp enables users to make voice calls as well as video calls which can prove to be useful when you want to speak to your loved ones or have professional meetings. 
• Cross-platform availability: WhatsApp is available to download on Android and iOS and can even be accessed through web browsers making the platform available to everyone and accessible from different devices.
• User-friendliness: WhatsApp has a simple, plain and user-friendly interface making it easier for users of all ages to navigate the platform.
• Group chats and broadcasts: WhatsApp empowers users to communicate with multiple people at once through WhatsApp groups and broadcast lists. A WhatsApp group can have 1024 members while a broadcast list can have up to 256 members.
• File sharing and multimedia support: WhatsApp allows you to share files with up to 2GB of storage space. WhatsApp also allows you to send images, videos, GIFs etc.
• Minimal data requirement: You just require your phone number to get into WhatsApp. 

Cons

• Privacy concerns: Although WhatsApp assures end-to-end encryption there are still concerns over its data-sharing policies with its parent company Meta.
• Data requirement: Unlike regular calls or SMS messages one needs to have data in order to use WhatsApp which might be slightly inconvenient.
• Scams and spams: Despite the fact that WhatsApp provides maximum security and WhatsApp officials constantly monitor and regulate the app in order to keep it safe there are still fraudulent messages and spammers out there which you need to be careful of. You can avoid them by blocking their numbers and reporting them to ensure the safety of the app.
• Backup issues: WhatsApp backups are stored on cloud services like Google or iCloud so efforts need to be taken to prevent security breaches.
• Limited customization: Unlike a few other chatting apps WhatsApp has fewer customization options and chat backgrounds.
• Storage consumption: WhatsApp can occupy significant storage space on your device due to media downloads and backups.

WhatsApp can still be the best possible messaging app you can get your hands on if you educate yourself, avoid fraudulent chats and use the app wisely.

WhatsApp Business Mobile App

WhatsApp Business was launched in 2018 to support small and medium-sized businesses to better interact with their customers. WhatsApp Business offers additional facilities that can be taken advantage of in order to improve one’s business.

Some of these features include an exclusive business profile where you can display information and credentials regarding your business, automated messaging and a product catalog, all for completely free.

WhatsApp Business was created to capitalize upon the 2 billion already existing users during its release and to help businesses enhance customer engagement, have global reach and foster trust and credence with their customers all while being free of charge. 

Pros

• Cost-effective: The total charges for using WhatsApp Business are zero! You heard it right – zero. This makes the platform attractive to small businesses.
• Business profiles: By using WhatsApp Business, businesses can get access to a business profile differentiating it from regular profiles. This profile can be used to display essential information about the business thereby increasing credibility.
• Automated messages: WhatsApp Business enables businesses to send certain automated messages such as greeting messages and away messages to keep customers engaged even when they are not online.
• Analytics tools: WhatsApp Business provides analytics tools that can be used to track how many messages are sent and organizational tools to track customers, orders, complaints and inquiries.
• Global reach: With just a WhatsApp Business profile you get access to customers across the world without additional costs for international messaging.
• Direct communication: WhatsApp Business serves as a channel to directly communicate with your customers. This helps businesses and business owners build better relationships with their customers by sending personalized messages and tailored product offers to them.

Cons

• Limited features: WhatsApp Business although free has its own limitations. It does not provide many features required to run a full-fledged business. It lacks several advanced sales and service functionalities.
• Broadcast limitations: WhatsApp business has a cap of 256 members per broadcast list. This can be an obstacle if a business has a larger customer base or if there is a need to run a bigger marketing campaign.
• Limited collaboration: Team collaboration can be a disaster with WhatsApp Business because all employees use the same account making it difficult to figure out which employees sent which responses thereby creating confusion.
• Limited Devices: WhatsApp Business can only be accessed by five devices and this can be a hindrance to companies with many employees.
• Not entirely GDPR compliant: WhatsApp Business automatically reads all saved contacts and their phone numbers. This can be avoided by using WhatsApp API. The largest drawback of WhatsApp Business is storing chats for regulatory compliance and the data protection issues that may arise when using it.

WhatsApp Business is ideal for small-sized businesses with a few employees. Larger companies with a significant number of employees require additional advanced features that come along with using the WhatsApp Business API.

WhatsApp Business API

WhatsApp Business API was launched by WhatsApp in 2018 with the goal of serving larger companies looking to use WhatsApp to interact with their customers at a huge scale. Unlike WhatsApp Business, WhatsApp API has charges depending on the number of messages sent.

Compared to the standard WhatsApp Business app, WhatsApp API gives businesses access to advanced and sophisticated features. Some of them include the ability to send automated messages in bulk, chatbots, detailed analytics and reports. 

WhatsApp Business API has greatly restructured the way businesses operate and is used by thousands of businesses to dramatically increase revenue and customer engagement.

Pros

• Increased visibility: WhatsApp Business API provides companies access to a wider audience with whom they can communicate directly. WhatsApp API also provides access to swift and personalized messaging increasing the chances of making a conversion. Having access to WhatsApp API also gives your business the verified green tick making it feel more reliable and trustworthy to customers.
• Central WhatsApp inbox: With WhatsApp API each employee or team member can get access to an individual employee account. Unlike WhatsApp Business you can now see which messages employees replied to in this central inbox.
• Customization and integration: WhatsApp API is highly customizable to suit business needs and integrates seamlessly with other third-party CRMs and software. 
• Automated messaging: WhatsApp API allows you to send automated messages to a large number of people provided they have opted in to receive messages from you. You can schedule these messages to be sent whenever you want as well.
• AI-powered chatbots: With WhatsApp API you can leverage the power of chatbots to deal with customers whenever you are away.
• Multi-device access: WhatsApp API allows access from an unlimited number of devices as opposed to the WhatsApp Business app which only gives access to five devices.

Cons

• Long approval process: To get access to WhatsApp Business API one needs to apply through the official Meta Developers Portal and the approval process can be long and arduous potentially taking weeks to set up.
• Lack of front-end interface: WhatsApp API does not come with a built-in interface for companies to operate on. To access WhatsApp API companies need to choose a third-party provider. Check out WANotifier, the all-in-one WhatsApp marketing software designed to help you get the most out of WhatsApp Business API. 
• Cost: WhatsApp Business API comes with a nominal charge for every message sent. However, depending on the type of business you have, WhatsApp API can prove to be more harmful than beneficial. 

WhatsApp Business API is better suited for medium and large-sized businesses or any business with over 5 employees.

WhatsApp vs WhatsApp Business vs WhatsApp API

Let us take a comparative look at the three versions of WhatsApp and how they can assist you in further improving your revenue and sales while building better relationships with your customers.

FAQs

What is the difference between WhatsApp Business and WhatsApp Business API?

The principal difference between WhatsApp Business and WhatsApp API is that WhatsApp Business is a free mobile app designed to help improve small-scale businesses whereas WhatsApp API is a programmatic API created to assist medium and large-scale businesses to do WhatsApp marketing.

Is it better to use WhatsApp or WhatsApp Business?

Both of them have their own unique benefits however WhatsApp Business gives you all the features of WhatsApp along with additional functionalities and tools. Some additional features include a verified business profile, the ability to send automated messages, analytics and message templates.

How many users can use WhatsApp Business API? 

WhatsApp Business API can be used by an unlimited number of employees or team members, unlike WhatsApp Business which can only allow access to up to 5 members.

Is WhatsApp API free?

WhatsApp API is not free to use but has minimal charges per message you send. WhatsApp only charges you for the number of messages you send so this price is entirely dependent on the size of your company and the number of customers you have.

Is WhatsApp Business free or paid?

WhatsApp Business is free to use and is ideal for small businesses but it does not provide advanced features that are available only through WhatsApp API such as chatbots, detailed analytics, bulk and automated messaging and an intuitive WhatsApp inbox.

Conclusion

So there they are, each type of WhatsApp has its own advantages and disadvantages which need to be considered before deciding to use them. WhatsApp API is the most versatile and beneficial form of WhatsApp providing businesses with the most superior features and tools that are needed to take your business to the next level. Anyhow, you need to carefully analyze which type of WhatsApp is the most compatible with your business necessities prior to making your concluding choice. 

Are you thinking of getting a virtual number for WhatsApp to boost your business? Or maybe you just want it for other personal reasons?  Either way, we have got your back, in this blog post we will be diving deep to see how you can get your own virtual number and delve into the benefits that come along with having a virtual number for WhatsApp.

If you are reading this you probably already know what a virtual number is. Well, in case you don’t know, a virtual number is a phone number that enables you to communicate with others without the requirement of a physical SIM card.

Unlike a regular phone number, a virtual number is not associated with any specific network operator. Virtual numbers can be used on multiple devices simultaneously and this gives them a wide range of applications especially, customer support. With a virtual phone number, you can make calls and send messages just like a regular number. To access a virtual number you just need a stable internet connection and you need to pick a third-party provider.

Now, it is essential to ask an important question: “Why do I need to use a virtual number when I can simply use my regular number?” The most common reason why people use virtual numbers is to protect their privacy. When it comes to a business there are numerous other benefits. Let us plunge into the perks that come along with using a virtual number for WhatsApp.

Advantages of Using Virtual Numbers for WhatsApp

There are a plethora of benefits that a business can avail by utilizing a virtual number for WhatsApp. Here are some of the most predominant reasons:

Multiple Devices

With virtual phone numbers, you can use the same number on multiple devices, unlike a normal phone number which is limited to a single device.

Privacy and Number Masking

Using virtual phone numbers for WhatsApp safeguards your privacy as you don’t need to use your real phone number to communicate with customers. You also have the choice to mask your number so that nobody can see it. This makes sure you aren’t exposed to fraudulent calls and keeps you shielded against unnecessary spammers and scam calls.

Improved Team Coordination

Having virtual numbers immensely improves internal communication by making it easier for team members to collaborate effectively and increasing overall productivity. If you are a remote business with employees in different locations this becomes a big benefit. As virtual numbers are accessible globally they can be used to provide a seamless internal communication experience to your employees.

Cost Effectiveness

Virtual numbers are comparatively budget-friendly over regular numbers from network service providers. As virtual numbers can be used on multiple devices it removes the need for an individual dedicated number for each employee and hence saves your valuable money.

Broader Reach

With access to a virtual number businesses can reach out to a wider audience. Virtual numbers can be used to communicate with people across the globe. This makes it possible to reach audiences from different locations throughout the world.

If you wish to make your business go international and operate in multiple countries, virtual numbers become all the more essential. Using virtual numbers can thus increase your customer base thereby increasing sales and revenue.

Better Customer Support

Having a virtual number tremendously enhances the customer support experience by providing access to robust features such as call forwarding and interactive voice response (IVR). These super cool features can be leveraged to improve customer experience and provide them with personalized solutions.

Increased ROI

Investing in a virtual number can significantly reduce expenditures by removing the need for multiple phone numbers. WhatsApp is a potent marketing tool and with a virtual number you can track the effectiveness of your WhatsApp marketing campaigns.

Customer Engagement

Virtual numbers can be used to broadcast messages, images, videos and other forms of multimedia via WhatsApp similar to a regular number therefore ensuring customer engagement.

Apart from the wealth of benefits described above, virtual numbers can also be integrated with other platforms such as Microsoft 365, Salesforce, Zendesk etc. making the work experience smooth and simple. Let us now take a look at how you can get your own virtual number for WhatsApp.

How to Set up a Virtual Number for WhatsApp?

A virtual number can be used for both WhatsApp and the WhatsApp Business app. It can also be integrated with WhatsApp Business API. To get access to a virtual number for WhatsApp you need to follow the steps below:

Choose a Provider

Choosing the right virtual number provider is a crucial step in the process of obtaining your own virtual number. Make sure that the provider you pick is compatible with your needs and requirements. Also, ensure to check the following:

Privacy and security: Double-check if your provider values your data privacy and confidentiality.

Customer support: Check if your provider has a dedicated customer support team to assist you if you have any doubts or queries.

Affordability: Make sure the packages offered by the provider fall under your budget. Compare the prices of different providers before making a final decision.

Convenience and ease of use: See if the user interface is easy to navigate and if they have an overall convenient user experience.

Call quality: Confirm the call quality is good. Request a demo if needed.

Also, do not forget to check the testimonials and reviews, compare different providers and request a demo if needed before you make your final choice.

Pick a Country and Phone Number Type

One of the major benefits virtual numbers provide is the ability to communicate with people across the planet. Pick the country where you provide your services and then pick a number type (local, mobile, toll-free or national). Decide on this before you set up your account with the provider.

Set-up Your Account

Go to the provider’s app or website and fill in the required details. Follow the instructions and provide essential details like your name, email and payment information. Then pick your desired country and number type. Finally, pick a package that suits your requirements and make the payment. Now you will have obtained the virtual number.

Verify it on WhatsApp

Proceed to verify the number on WhatsApp and create a WhatsApp account with that number.

• Enter the country code and the virtual number on WhatsApp.
• You will receive a verification SMS or call.
• Enter the code in WhatsApp to create your account.

Congrats! You have now set up your very own Virtual number for WhatsApp!

Tips for Choosing a Number Provider for WhatsApp Business

During the process of selecting a virtual number provider for WhatsApp Business, you need to verify if they are in alignment with your requirements and in accordance with your financial limitations. It might be considerate of you to double-check the following points before you zero down to a suitable provider. The following tips might come in handy while choosing your virtual number provider:

• Go through the reviews and testimonials of a provider to ensure their trustworthiness and honesty. 
• Check if they have quality customer support and it would also be beneficial if they cater to multilingual customers.
• It is of vital importance to check for portability so that you don’t have to switch numbers in case you decide to switch providers. Keep in mind that customers are always more comfortable when dealing with familiar numbers. You might be surprised by the effect that the air of familiarity has.
• Compare costs between different providers before committing to a provider as you might find another provider that is more compatible with your needs with a lower price tag.
• Check for a provider with minimal downtime and choose the one with the highest uptime.
• Find out if they offer a free trial. It is always better to test the waters before jumping in.
• Make sure they are updated and have most of the useful features.
• If you are an international business or have ideas to go international in the future, it is important to double-check if your provider has global reach. 

By being aware of these factors you will be better equipped to choose a virtual number provider that is in alignment with your business goals and offers a smooth experience with WhatsApp Business.

Commonly Asked Questions

What is a virtual number for WhatsApp?

A WhatsApp virtual number is a phone number that allows you to message WhatsApp users without the need for a physical SIM card from a network service provider.

Can we port an existing number to a virtual number?

Yes, it is possible to port your existing number to a virtual number. This way you can continue using the same number which is familiar to your customers while also switching to a virtual number.

How to get a free virtual number for WhatsApp?

To get a free virtual number, sign up for a free trial with a trusted virtual number provider. Note that this is temporary and you will have to pay eventually to continue using the number.

How to get a virtual number for WhatsApp? 

Choose a trusted virtual number provider and pick a payment plan. Then enter the required details necessary to obtain the virtual number. After you get access to the virtual number, enter WhatsApp to verify it and create a WhatsApp account with that number.

Is it possible to use WhatsApp without a phone number?

You can use a virtual number to use WhatsApp instead of your real number.

Can we call using a virtual number?

Yes, you can make and take calls just like any other phone number. All you need is a stable internet connection.

Wrapping Up

These days it has become a necessity for businesses to own a virtual number to communicate with WhatsApp users. A business with a significant number of customers literally cannot function without a virtual number. Since we have also looked at the advantages of using a virtual number you might want to consider using a virtual number if you want to take your WhatsApp marketing efforts to the next level. So what are you waiting for? Go ahead and get your own virtual number.