5 Best AiSensy Alternatives for WhatsApp Marketing (2025)

If you’re a business owner, WhatsApp offers a massive customer base and high engagement rates to help you market your products or services. With open rates as high as 98% and over 3 billion monthly active users, the messaging app has proven more effective for marketing than many traditional channels.

However, to use WhatsApp effectively for marketing, you’ll need access to the WhatsApp Business API. Now, there are many API providers in the market, and one of the most popular is AiSensy, a no-code WhatsApp engagement platform that helps businesses capture and convert prospects on the app.

Trusted by over 100,000 businesses, AiSensy offers a range of tools to help scale customer communication on WhatsApp. That said, it does have some limitations, and its pricing can be prohibitive for growing businesses.

If you’re looking for a more cost-effective WhatsApp marketing solution with similar or more advanced features, we’ve put together a list of the top five AiSensy alternatives in 2025. But before we dig into them, let’s unpack Aisensy’s key features and pros and cons.

Overview of AiSensy

AiSensy is a full-stack WhatsApp marketing, chatbot, and CRM platform built on top of the official WhatsApp Business API. 

Designed to help businesses drive engagement at scale, AiSensy enables everything from bulk messaging and automated notifications to WhatsApp chatbots and smart audience segmentation for running targeted campaigns. 

The platform also integrates with popular tools like HubSpot, WooCommerce, Pabbly, Zoho, Shopify, Zapier, and Salesforce, making it easy to plug WhatsApp into your existing tech stack.

Let’s take a closer look at its key features and pros and cons:

Key Features

• Bulk automated messages and broadcasts
• No code WhatsApp chatbots
• Retargeting campaigns through intelligent audience segmentation
• Detailed analytics and reports
• Click to WhatsApp ads
• WhatsApp Forms
• Unified WhatsApp inbox

Pros

• Offers a free forever plan
• User-friendly interface that’s easy to navigate
• No-code chatbot builder with Dialogflow integration
• Supports a wide range of integrations for a more seamless experience across platforms

Cons

• Imposes a markup on WhatsApp’s official messaging costs (₹0.88 per marketing message vs. the official rate of ₹0.78 in India)
• Requires users to pay for messaging credits in advance
• Chatbot builder isn’t included in the subscription plans and costs an additional $80 or ₹2,500/month (for 5 chatbot flows)
• Budget analytics and click tracking are only available on higher-tier plans
• Reviews highlight inconsistent customer support and occasional delays in plan activation after payment

Pricing

As mentioned earlier, AiSensy charges a markup on WhatsApp’s official messaging costs. These charges are not included in the subscription prices listed below:

• Free: Free forever
• Basic: $45 or ₹1500/month
• Pro: $99 or ₹3200/month
• Enterprise: Custom pricing based on usage and requirements

Now that you have a basic understanding of AiSensy’s offerings, let’s take a closer look at some of the best AiSensy alternatives.

5 Best AiSensy Alternatives

Here’s a table comparing the top 5 AiSensy alternatives for WhatsApp marketing:

Platform	Key Features	Markup on WhatsApp Fees	Best For	User Ratings (TrustPilot, G2, Capterra)
WANotifier (Recommended)	Bulk messaging (compliant with WhatsApp policy), chatbots, drip campaigns, Flows, integrated CRM, analytics, WordPress plugin & REST API	No, 0% markup on WhatsApp official messaging rates	SMBs and startups  that want transparent pricing and scalability without overhead costs	Rated Excellent with 4.6 out of 5 stars
Wati	Broadcasts, catalogs, Click-to-WhatsApp ads, AI support agent, shared inbox	Yes	Mid-to-large businesses that can absorb higher costs for WhatsApp marketing at scale	3.8 out of 5 stars
DoubleTick	Mobile-first app, unlimited broadcasts, cloud inbox, chatbot builder, Commerce Bot, real-time analytics	Yes	Retailers and D2C brands that want a mobile-first WhatsApp marketing platform and can afford the markup on messaging costs	4.8 out of 5 stars
Interakt	Broadcasts, chatbots, auto-replies, CRM, team inbox, payments, pre-built notification templates	Yes	SMBs and D2C e-commerce brands that want an omnichannel messaging solution and can absorb the higher costs	4.5 out of 5 stars
BusinessOnBot	Omnichannel (WhatsApp, Instagram, email), bulk messaging, catalogs, chatbots, user segmentation	WhatsApp is included only in bundled omnichannel plans (e.g., WhatsApp + email).	SMBs and D2C e-commerce brands that want an omnichannel marketing solution and can afford the bundled plan costs	4.6 out of 5 stars

1. WANotifier

If you’re looking for a platform that matches AiSensy in features but outperforms it on pricing and ease of use, WANotifier is one of the best options available.

Trusted by organizations like BITS Pilani, ISKCON, Virtus Motors, and the True Hope Foundation, WANotifier combines a user-friendly interface with a robust feature set. You get everything you need to manage WhatsApp marketing at scale, including bulk broadcasts, drip sequences, WhatsApp Flows, auto-replies, chatbots, a shared inbox, and detailed analytics with ROI and conversion tracking.

WANotifier also features a built-in CRM that lets you organize contacts using lists, tags, and custom attributes, so you can segment your audience and send highly personalized messages. You can also capture leads more efficiently from your website and third-party tools using WANotifier’s WordPress Plugin and REST API (learn more about it here).

What truly sets WANotifier apart is its transparent pricing. Unlike AiSensy and other WhatsApp Business Solution Providers (BSPs) that add a 12–35% markup on WhatsApp messaging costs, WANotifier charges 0% markup. That means you pay only Meta’s official rates, which helps you cut down significantly on customer acquisition costs.

Here’s everything you can do with WANotifier:

• Broadcast WhatsApp messages to thousands of opted-in contacts in one go
• Trigger transactional messages for orders, form submissions, and callback requests directly from your website
• Capture leads from Facebook and Instagram ads and automatically add them to your contact list (learn more about it here)
• Run drip campaigns to onboard new users, nurture leads, and re-engage inactive contacts
• Use WhatsApp Flows to collect details and guide users through structured in-chat interactions
• Send WhatsApp notifications via integrations with your CRM, e-commerce platform, or other third-party tools using our REST API
• Monitor message delivery, open rates, and engagement metrics in real time
• Set up chatbots and automations to answer FAQs and provide 24/7 customer support
• Manage all conversations from a shared team inbox (assign chats, track history, and respond in real time)

Pros

• 0% markup on WhatsApp official messaging costs
• API billing managed directly by Meta; no need to prepay for messaging credits
• Free forever plan with 500 contacts
• Built-in CRM to tag, segment, and manage your WhatsApp audience
• No-code chatbot builder to automate FAQs and repetitive conversations
• In-depth analytics to track delivery, open rates, and conversions
• WordPress plugin and REST API to connect WhatsApp with your website and tools
• Shared team inbox to assign chats and collaborate efficiently
• Live chat and email support for all plans
• Guided WhatsApp API onboarding support for all users

Cons

• Advanced features, like WhatsApp chatbots, are limited to paid users
• You cannot reply to messages from your shared inbox in the free tier

Pricing

WANotifier is significantly more affordable than most other WhatsApp marketing platforms, thanks to our 0% markup on WhatsApp API charges. We also offer four flexible pricing plans to cater to different needs:

• Free Forever plan (with support for up to 500 contacts)
• Standard:  $69 or ₹2,999/month (5,000 contacts)
• Growth: $149 or ₹5,999/month (25,000 contacts)
• Business: $299 or ₹12,499/month (100K contacts)
• Pro: $599 or ₹24,999/month (250K contacts)

Looking for a custom solution? Get in touch to learn about our Enterprise plans.

2. Wati

Wati is a prominent WhatsApp Business API provider, trusted by over 10,000 businesses in 160+ countries, including major brands like J.P. Morgan, ITC Limited, TikTok, and Vedantu.

It comes with features like bulk messaging, automated replies, AI-powered chatbots, and a shared team inbox, allowing businesses to personalize communication and sell more using the WhatsApp Business API platform.

Wati also offers native integrations with popular tools like Zoho, HubSpot, Shopify, WooCommerce, Klaviyo, Zapier, and Pabbly, making it easy to connect WhatsApp with your existing CRM, e-commerce, or other business tools.

Key Features

• Click-to-WhatsApp ads
• WhatsApp catalogs
• WhatsApp broadcast and bulk messages
• Shared team inbox
• Custom notifications
• No-code chatbot builder
• AI support agent (for handling FAQs and routing complex queries to live agents)

Pros

• User-friendly interface with minimal learning curve
• Built-in audience segmentation for targeted messaging
• Shared team inbox for collaborating easily across teams
• Helpful and responsive customer support (email support for all tiers)

Cons

• Adds an extra fee on top of WhatsApp’s official messaging rates (₹0.94 per marketing message vs. the official rate of ₹0.78 in India)
• Requires users to pay in advance for messaging credits
• Even higher-tier plans include only 5 users; adding more users costs $39 (or ₹1,299) or $89 (or ₹3,999) per user, per month, depending on your plan
• The Basic plan supports integration with only two tools.
• Chatbot usage is limited to 5,000 sessions per month, even on the Business plan
• Onboarding support is not included in Growth or Pro plans; it’s offered as a paid add-on
• Shopify integration costs an additional $4.99/month

Pricing

As mentioned above, Wati charges an additional fee on top of WhatsApp’s official messaging rates. These charges are not included in the subscription prices listed below:

• Growth: $69 or  ₹2499/month
• Pro: $149 or ₹5999/month
• Business: $349 or ₹16999/month

For individuals looking to send only bulk messages via the WhatsApp API, Wati offers a Pay-as-you-go plan priced at ₹999. It includes ₹999 in credits, which is equivalent to 500 messages, valid for up to 3 months.

3. DoubleTick

DoubleTick is a mobile-first WhatsApp marketing and sales tool that serves as a strong alternative to AiSensy, especially for teams that prefer managing campaigns and conversations on the go.

It offers a range of useful features, including a cloud-based team inbox, no-code automation, real-time campaign analytics, and a commerce bot for enabling in-chat order booking and COD (cash on delivery) order confirmation. DoubleTick also supports unlimited broadcasts to both saved and unsaved contacts and advanced scheduling for campaigns.

Key Features

• Cloud-based team inbox 
• WhatsApp broadcasts 
• No-code chatbot builder
• User access control with custom roles
• Commerce Bot for order booking and collecting payments
• Real-time campaign and message delivery analytics

Pros

• 24/7 chat support for all plans
• Ability to send unlimited broadcasts to saved and unsaved contacts
• Commerce bot to share product catalogs, take orders, and accept payments in chat
• Seamless integration with third-party apps like Shopify, Zapier, and Google Sheets

Cons

• Imposes a markup on WhatsApp’s official messaging costs (₹0.88 per marketing message vs. the official rate of ₹0.78 in India)
• Requires users to prepay for messaging credits
• No free trial or free plan
• No monthly billing option (only quarterly or annual billing)
• Lead attribution from WhatsApp ads can be unreliable
• Offers fewer native integrations than some competitors
• Lower-tier plans limit you to 10–20 scheduled broadcasts
• Developer API access is restricted to higher-tier plans 

Pricing

DoubleTick offers three paid plans, with quarterly or annual billing options. Like AiSensy and Wati, it also applies an additional markup on messaging costs, which is not included in the subscription prices:

• Starter: $141.58 or ₹2500/month (billed annually; includes 5 free agents)
• Pro: $217.8 or ₹3500/month (billed annually; includes 10 free agents)
• Enterprise: Pricing available on request

4. Interakt

Interakt is a WhatsApp Business API provider founded in 2020 and backed by Jio-Haptik. It’s geared toward SMBs and D2C brands and is trusted by over 25,000 businesses, including Pepperfry, Bluedart, and Upstox.

Like AiSensy, Interakt offers tools for bulk messaging, WhatsApp Flows, chatbots, and a shared team inbox for seamless collaboration. Where it stands out, though, is its strong integration ecosystem, with built-in support for platforms like Shopify, WooCommerce, Razorpay, Zoho, HubSpot, and Zapier.

Key Features

• Bulk and automated messages
• No code chatbot builder
• Click-to-WhatsApp ads
• WhatsApp catalogs
• WhatsApp CRM
• WhatsApp chat widgets
• Real-time analytics

Pros

• User-friendly interface
• Easy integration with a wide range of third-party apps
• Automated replies and workflows to save time
• Shared team inbox for seamless collaboration across teams

Cons

• Charges an additional fee on WhatsApp’s official messaging rates (on avg., ₹0.87 per marketing message vs. WhatsApp’s official rate of ₹0.78 in India)
• Requires users to pay for messaging credits in advance
• No free version
• Customer support can be slow to respond, particularly over email
• Occasional technical issues, such as app freezing or blank screens
• Chatbot builder and automated workflows have a bit of a learning curve
• Starter plan lacks click and conversion tracking 

Pricing

Interakt offers four pricing plans with monthly, quarterly, and annual billing options. Keep in mind that the platform also adds an extra fee on top of WhatsApp’s official messaging costs, which are not included in the base plan prices listed below:

•     Starter: $12 or ₹999/month
•     Growth: $49 or ₹2,499/month
•     Advanced: $63 or ₹3,499/month
•     Enterprise: Pricing available on request

5. BusinessOnBot

BusinessOnBot is a Bangalore-based WhatsApp marketing platform backed by Y Combinator. 

Like DoubleTick, it’s built specifically for SMBs and D2C brands and helps businesses acquire customers, automate sales, and engage users through WhatsApp and Instagram.

BusinessOnBot supports multilingual chat, integrates with leading CRMs and e-commerce platforms, and offers smart automation tools that make it easy to personalize campaigns.  It also enables one-click product catalog sharing and allows customers to complete purchases directly within WhatsApp, eliminating the need to switch between platforms.

Key Features

• Omni-channel support (for WhatsApp, Instagram, and email)
• Bulk and automated messages
• WhatsApp Catalog
• Chatbots
• User segmentation for creating targeted campaigns
• Smart automation for customizing marketing campaigns
• Shopify, Magento, WooCommerce, and payment gateway integrations

Pros

• Automates most processes, reducing reliance on support staff
• Supports reordering reminders—for example, it can automatically prompt customers to repurchase consumables a month after their initial order
• Offers omnichannel support across WhatsApp, Instagram, and email

Cons

• No dedicated WhatsApp-only plan, so you have to pay for an integrated solution even if you only need WhatsApp
• Primarily suited for D2C and e-commerce brands; less flexible for other business types
• Shopify integration is not included in the subscription and costs an additional $4.99 per month
• Relies heavily on automation, which may lead to a lack of personalized customer support
• Better suited for small to mid-sized businesses; may not scale well for large enterprises

Pricing

BusinessOnBot offers three paid plans:

• Starter: ₹9,999 per month (WhatsApp and email support)
• Pro: ₹14,999 per month (WhatsApp, Instagram, and email support)
• Business: ₹29,999 per month (WhatsApp, Instagram, email, SMS, and RCS support)

Ready to Pick an AiSensy Alternative for WhatsApp Marketing?

Choosing the right WhatsApp marketing platform comes down to reaching more customers, running campaigns smoothly, and keeping costs under control. While AiSensy has strong features, it often falls short on affordability and scalability.

The tools we’ve covered in this guide, WANotifier, Wati, DoubleTick Interakt, and BusinessOnBot, all open up new possibilities for businesses that want to grow on WhatsApp.

However, among them WANotifier is especially noteworthy due its 0% markup on WhatsApp’s messaging costs and a free forever plan, which allows SMBs and startups to experiment with WhatsApp marketing, without making any long-term commitment.

👉 Sign up today and see how effortless and affordable WhatsApp marketing can be with WANotifier.