If you’re using WhatsApp to connect with leads, manage customer conversations, or run promotional campaigns, you’ve probably heard of or are already using Rasayel: a popular WhatsApp communication and automation platform designed specifically for B2B sales teams.
While Rasayel works well for sales reps who want to manage conversations, qualify leads, and collaborate internally, it can feel limiting for marketing teams due to a lack of focus on customer acquisition and engagement, and marketing automation features.
Rasayel’s pricing can also be steep for smaller teams, starting at $30 per user per month with a minimum of five users, bringing the total to at least $150 per month. Its Starter plan also lacks key features, such as broadcast scheduling and engagement insights, which means users need to upgrade to a higher-tier plan to access these capabilities.
That’s why I’ve rounded up the top 5 Rasayel alternatives for WhatsApp marketing that can help you automate and scale your outreach, drive higher conversions and repeat purchases, and track engagement and ROI from your campaigns.
But before we dive into them, let’s quickly look at Rasayel’s key features, pros and cons, and pricing.
Rasayel Overview: Key Features and Pros and Cons
Rasayel is a B2B sales platform that enables businesses to manage leads and collaborate more effectively on WhatsApp. It offers a wide range of features designed for sales productivity, including chatbots, workflow automation, and a shared WhatsApp team inbox. Users can also send personalized broadcasts to unlimited contacts, leverage Rasayel’s APIs for advanced integrations, and connect directly with popular CRMs like HubSpot.
Despite its impressive functionality, Rasayel may not be the best fit for every organization, particularly those with lean budgets. Its pricing starts at $30/user/ month with a minimum of 5 users, bringing the total to at least $150 per month. Its Starter plan also lacks essential features, such as broadcast scheduling and engagement insights, requiring users to upgrade to higher-tier plans to unlock these capabilities.
Additionally, Rasayel’s features are more sales-oriented and less suitable for marketing teams focused on acquiring more customers through WhatsApp.
Key Features
- Personalized WhatsApp broadcasts
- No-code chatbot builder
- Workflow automation
- WhatsApp team inbox
- Native HubSpot CRM integration
- Mobile apps for iOS and Android
Pros
- No markup on WhatsApp’s official messaging rates
- API billing is handled directly by Meta, so you don’t have to pre-purchase messaging credits
- Powerful automation features, including a no-code chatbot builder and workflow automation tools
- Integrates easily with popular CRMs like HubSpot, Pipedrive, and Salesforce
Cons
- Pricing structure isn’t transparent; you’re billed per user and must pay for at least 5 users in the base plan and 10 in the Grow plan
- Primarily designed for sales teams (less suitable for marketing and outreach-focused use cases)
- Some advanced features require a learning curve to use effectively
- No guided onboarding assistance in the base plan (only 1 onboarding session provided in the Grow plan)
- Users have reported issues when trying to send multiple files simultaneously through Rasayel
Pricing
Rasayel offers three subscription plans with a 7-day free trial and options for monthly or annual billing:
- Starter: $30 per user per month (minimum 5 users)
- Grow: $40 per user per month (minimum 10 users)
- Enterprise: Pricing available upon request (starts at $2,000/month)
5 Best Rasayel Alternatives
| Platform | Key Features | Markup on WhatsApp’s Messaging Rates | Best For | User Ratings (TrustPilot, G2, Capterra) |
| WANotifier (Recommended) | Bulk broadcasts, Click-to-WhatsApp ads, drip campaigns, chatbots, WhatsApp Flows, CRM with Smart Segments, shared team inbox, WordPress Plugin & REST API | No (0% markup on WhatsApp official messaging rates) | SMBs and startups looking for an affordable and scalable WhatsApp Marketing and automation platform | Rated Excellent with 4.6 out of 5 stars |
| Sleekflow | Multi-channel messaging (WhatsApp, Instagram, Messenger), omnichannel CRM, broadcasts, AI chatbots, WhatsApp Flows, analytics | Yes (charges ₹0.95 per marketing message vs the official rate of ₹0.78) | SMBs and enterprises that want an omnichannel engagement tool and can absorb the higher cost | Rated 4.6 out of 5 stars |
| AiSensy | Bulk broadcasts, Click-to-WhatsApp ads, CRM, chatbots, WhatsApp Forms, product catalogs, and real-time analytics | Yes (charges ₹0.88 per marketing message vs. the official ₹0.78) | D2C brands and startups that want an easy-to-use WhatsApp marketing platform and can absorb the extra messaging costs | Rated 4.4 out of 5 stars |
| Interakt | Bulk broadcasts, Click-to-WhatsApp ads, CRM, chatbots, auto-replies, WhatsApp Forms, FAQ automation agent, integrations with Shopify, HubSpot & more | Yes (charges ₹0.87 per marketing message vs. the official rate of ₹0.78) | SMBs and D2C businesses that want a WhatsApp + Instagram solution and can manage the higher messaging costs | Rated 4.5 out of 5 stars |
| Gallabox | Bulk broadcasts, Click-to-WhatsApp ads, drip sequences, AI chatbots, WhatsApp Flows, shared team inbox, integrations with HubSpot, Shopify & more | Yes (charges ₹0.90 per marketing message vs. the official rate of ₹0.78) | Sales-driven teams that want to automate WhatsApp communication at scale and can manage the additional messaging costs | Rated 4.6 out of 5 stars |
1) WANotifier
If you’re looking for a Rasayel alternative that balances sales communication with powerful marketing and automation features, WANotifier is an excellent choice.
Trusted by brands like BITS Pilani, ISKCON, True Hope Foundation, and Virtus Motors, WANotifier is an official Meta Tech Partner and an all-in-one WhatsApp marketing platform that helps you manage your entire customer lifecycle, from lead generation and engagement to conversions and retention.
The platform comes packed with tools such as bulk broadcasts, Click-to-WhatsApp ads, drip campaigns, chatbots, WhatsApp Flows, and advanced analytics with ROI and conversion tracking.
It also features an integrated CRM that lets you segment contacts using lists, tags, custom attributes, and Smart Segments, along with a shared team inbox where you can invite team members, assign chats, and track conversation history.
WANotifier also offers a WordPress Plugin and REST API that let you connect your website, lead generation forms, and third-party apps to WhatsApp (learn more about it here).
Where WANotifier truly stands out from Rasayel is in its transparent and flexible pricing. The platform doesn’t require a minimum number of users and can scale according to your business needs. Also, unlike most API providers that charge a 12% to 35% markup on WhatsApp’s official messaging rates, WANotifier charges 0% markup, with the API billing handled directly by Meta.
The platform also offers a 7-day free trial on all its plans, and guided onboarding assistance for all users, unlike Rasayel, which limits this service to its Grow and Enterprise plans.
Here’s everything you can do with WANotifier:
- Send bulk WhatsApp broadcasts to thousands of opted-in contacts simultaneously
- Trigger transactional messages from your websites and third-party apps for orders, form submissions, and callback requests
- Capture leads directly from Facebook and Instagram ad campaigns and add them to your contact list (learn more about it here)
- Set up chatbots and automations to answer FAQs and offer 24/7 customer support
- Create drip campaigns to onboard new users, nurture prospects, and re-engage inactive customers
- Deploy WhatsApp Flows to gather user details within chat
- Send WhatsApp notifications from your CRM, e-commerce tools, and other third-party apps
- Track message delivery and open rates, chatbot sessions, drip campaign engagement, Flow completions, and ad-driven conversions
- Collaborate through a shared team inbox (assign chats, view conversation history, and reply instantly)
Pros
- 0% markup on WhatsApp’s official messaging rates
- Supports a wide range of industries and business use cases
- Mobile app for managing chats and inbox activity on the go
- WordPress Plugin and REST API for easy integration with websites and third-party tools
- Live chat and email support included in all plans
- Guided WhatsApp API onboarding assistance for all users
Cons
- The basic plan is only useful for sending broadcasts and lacks automation features
- Advanced features like Smart Segments, chatbots, and drip sequences are restricted to higher-tier plans
Pricing
WANotifier offers three flexible subscription plans with monthly and annual billing options:
- Essentials: Starts at $49 or ₹1,999/month (for 1,000 contacts)
- Advanced: Starts at $79 or ₹2,999/month (for 1,000 contacts)
- Premium: Starts at $199 or ₹7,999/month (for 1,000 contacts)
Need a custom plan? Get in touch to learn more about our enterprise offerings.
No-code. Minimal setup. Launch your next WhatsApp marketing campaign in minutes!
2) Sleekflow
If you’re looking for a Rasayel alternative that allows you to manage customer communication across multiple channels, including WhatsApp, Sleekflow is worth considering. It offers a comprehensive set of features, including WhatsApp broadcasts for bulk messaging, a unified CRM to manage and segment contacts across channels, and a shared team inbox for collaborative chat management.
Sleekflow also includes AI-powered agents that can assist with lead generation, sales outreach, and customer support, and real-time analytics for monitoring performance and optimizing conversions.
That said, Sleekflow’s pricing can be prohibitive for SMBs and growing businesses. The platform charges a 20.5% markup on WhatsApp’s official messaging rates (₹0.95 per marketing message versus the official rate of ₹0.78), which can quickly drive up campaign costs. It also lacks a dedicated WhatsApp plan, meaning WhatsApp-focused users will end up paying for channels (and features) they’ll probably never use.
Key Features
- Multi-channel messaging (WhatsApp, Instagram, Messenger, and more)
- Broadcast campaigns
- Omnichannel CRM
- WhatsApp Flows
- AI-powered chatbots
- Chat and conversion analytics
Pros
- Supports omnichannel communication
- Includes a free plan with 50 monthly active contacts
- Features a unified CRM and shared inbox for better lead management and team collaboration
- Offers powerful automation tools for sales, marketing, and support workflows
- Backed by a responsive and helpful customer support team
Cons
- Charges a sizeable markup on WhatsApp’s official messaging costs (₹0.95 per marketing message vs. the official rate of ₹0.78)
- Requires users to purchase messaging credits in advance
- More of an omnichannel solution; it can be complex for WhatsApp-focused users
- Analytics tools offer limited customization options
- No onboarding assistance in any plan except the Enterprise AI tier (Pro and Premium users can only purchase it as an add-on)
Pricing
As noted earlier, Sleekflow doesn’t offer a dedicated WhatsApp-only plan, which means businesses focused solely on WhatsApp may end up paying for channels (and features) they’ll never use. The platform also applies a markup on WhatsApp’s messaging charges, which are billed separately from the subscription prices listed below:
- Startup: Free
- Pro AI: $129 (includes 2,000 contacts)
- Premium AI: $349 (includes 12,000 contacts)
- Enterprise AI: Price available on request
3) AiSensy
Another great alternative to Rasayel is AiSensy, a popular WhatsApp marketing and automation platform trusted by Indian D2C brands and startups.
AiSensy offers a comprehensive set of WhatsApp marketing tools, including bulk broadcasts, Click-to-WhatsApp ads, a WhatsApp CRM, chatbots, WhatsApp Forms, and product catalogs. The platform also provides real-time analytics to help you track campaign performance and retarget engaged users to maximize ROI.
However, like Sleekflow, AiSensy adds a considerable markup to WhatsApp’s messaging rates (₹0.88 per marketing message versus the official ₹0.78). The platform also doesn’t offer its chatbot builder as part of its standard plans. Businesses must pay an additional $80 or ₹2,500 per month for the drag-and-drop flow builder with 5 flows, which can significantly increase overall costs.
Key Features
- WhatsApp bulk broadcast
- No-code chatbot builder
- Click-to-WhatsApp ads
- WhatsApp forms
- Product catalogs
- Click analytics
Pros
- User-friendly and intuitive interface
- Free Forever plan with ₹50 in conversation credits
- Powerful automation features, including a no-code chatbot builder
- Ability to schedule WhatsApp broadcasts up to two months in advance
Cons
- Charges a markup to WhatsApp’s official messaging rates (₹0.88 per marketing message vs. the official ₹0.78 rate in India)
- Requires users to purchase messaging credits in advance
- Chatbot builder is only available as a paid add-on for $80 / ₹2,500 per month (with up to 5 flows)
- Advanced analytics and click tracking features are limited to higher-tier plans
- Customer support response times can be slow
Pricing
As mentioned above, AiSensy adds a markup on WhatsApp’s official messaging rates (around 12.8%). These charges and any applicable taxes are not included in the subscription prices listed below:
- Basic: $45 or ₹1500/month
- Pro: $99 or ₹3200/month
- Enterprise: Available on request
Switch to WANotifier and only pay for what you use. No API markups or hidden costs!
4) Interakt
If you’re looking for a Rasayel alternative to manage customer communication across both WhatsApp and Instagram, Interakt is a great choice.
Built on the official WhatsApp Business Platform, Interakt offers a comprehensive range of features, including bulk broadcasts, Click-to-WhatsApp ads, auto-replies and chatbots, WhatsApp Forms, and an FAQ automation agent that helps reduce repetitive customer queries. It also integrates seamlessly with popular tools like Shopify, WooCommerce, Zoho, HubSpot, Zapier, and Freshdesk.
When it comes to drawbacks, pricing is Interakt’s biggest limitation. The platform adds a markup to WhatsApp’s official messaging rates (around ₹0.87 per marketing message versus the official ₹0.78), which can be unsustainable for businesses that send a high volume of messages. Its basic plan also lacks essential features like Click-to-WhatsApp ads, click tracking, and a shared team inbox, meaning users must upgrade to more expensive plans to unlock the platform’s full potential.
Key Features
- Bulk broadcasts
- Click-to-WhatsApp Ads
- No-code chatbot builder
- Built-in CRM
- Click and conversion analytics
- Conversational AI agents for qualifying leads and driving sales
Pros
- Intuitive user interface
- Seamless integrations with popular tools like Shopify, Zoho, and Google Sheets
- Supports use cases across education, healthcare, e-commerce and retail, and other industries
- Advanced automation features, including chatbots, auto-replies, and AI-powered conversation agents
- Unified inbox for managing and tracking conversations across WhatsApp and Instagram
Cons
- Add a markup to WhatsApp’s messaging rates (around ₹0.87 per message vs. the official ₹0.78 rate in India)
- Requires users to pre-purchase messaging credits
- Starter plan lacks key features such as Click-to-WhatsApp ads and click and conversion analytics
- Setting up automated flows can be challenging for non-technical users
- Customer support response times can be slow
Pricing
Interakt offers four subscription plans with monthly, quarterly, and annual billing options. Here’s a look at its monthly prices:
- Starter: $12 / ₹999 per month
- Growth: $55 / ₹2,799 per month
- Advanced: $69 / ₹3,799 per month
- Enterprise: Pricing available on request
5) Gallabox
Gallabox is a popular sales automation platform that also packs a punch when it comes to WhatsApp marketing. It comes with a versatile set of tools, including bulk broadcasts, Click-to-WhatsApp ads, and WhatsApp drip sequences to help businesses engage and nurture prospects more effectively.
On the automation front, Gallabox features AI-powered chatbots that can handle FAQs, qualify leads, and even enable direct sales through chat. It’s also worth noting that Gallabox integrates seamlessly with tools like HubSpot, Zapier, Razorpay, Zoho, and WooCommerce.
Despite its strong feature set, Gallabox may not be the best fit for every business. The platform adds a 15.4% markup to WhatsApp’s official messaging rates (₹0.90 per marketing message versus the official ₹0.78), which can drive up campaign costs over time. It also lacks a monthly billing option and charges an additional ₹15,000 per month for access to a dedicated account manager, which can significantly increase the total cost for smaller teams.
Key Features
- WhatsApp bulk broadcasts
- Click-to-WhatsApp Ads
- Drip marketing
- No-code chatbot builder
- WhatsApp Flows
- Shared team inbox
Pros
- 100% no-code setup (no technical expertise required)
- iOS and Android apps for managing chats and campaigns on the go
- User-friendly campaign management and broadcast tools
- Smooth onboarding process with in-depth training and responsive support
- Regular product updates that align with business needs and market trends
Cons
- Applies a markup on WhatsApp’s official messaging rates (₹0.90 per marketing message versus the official rate of ₹0.78)
- Requires users to pre-purchase messaging credits
- No monthly billing option; only annual or quarterly plans
- Shopify integration requires an additional $5 per month
- Access to a dedicated account manager costs an additional ₹15,000 per month
Pricing
As mentioned above, Gallabox charges a markup on WhatsApp’s messaging rates. These charges are not included in the subscription plans listed below:
- Growth: $149 or ₹5,999 (billed quarterly)
- Scale: $329 or ₹12,999 (billed quarterly)
- Pro: $629 or ₹24,999 (billed quarterly)
Ready to Switch to A Better Rasayel Alternative for WhatsApp Marketing?
By now, you’ve explored five powerful alternatives to Rasayel that can help you optimize your sales processes on WhatsApp while also enabling you to run high-impact campaigns on the messaging app. Many of these tools also offer more flexible pricing, making them ideal for businesses that don’t want to commit to a minimum number of users.
That said, most of these platforms either add a markup to WhatsApp’s official messaging rates, restrict essential features like click tracking to higher-tier plans, or bundle in channels and tools you may never use.
WANotifier stands apart as the only WhatsApp marketing platform that charges 0% markup on WhatsApp’s official messaging rates while offering clear, scalable pricing that adapts to your business needs. It also offers a 7-day free trial on all its plans, so you can explore its features and determine if it aligns well with your business goals.
👉 Sign up today and see how simple and affordable it can be to grow your business on WhatsApp with WANotifier.
Elevate your WhatsApp marketing with WANotifier. Easy to set up. Built to scale. No hidden costs.
