Navigating the numerous WhatsApp Business API providers to figure out the right one for your business can be an arduous task. One of the popular WhatsApp automation tools that stands out among others is Gallabox. Gallabox is a no-code workspace that empowers its users to leverage the power of WhatsApp marketing to scale their business to newer heights with the help of features such as a shared WhatsApp inbox, no-code chatbots and WhatsApp broadcasts among other useful tools.

Gallabox gives one access to top-notch quality tools and is utilized by over 2000+ businesses across the planet to cater to their WhatsApp marketing requirements. Gallabox is an official Meta Tech Partner and is built on the official WhatsApp Business API. Gallabox is a company based in Chennai, India. 

If you are currently eyeing Gallabox and are skeptical if it is the right choice for your business and are looking for good alternatives with better tools and more features while having lesser prices then you need not look any further as this article might just be the guide you were searching for. 

On the other hand, if you are already a Gallabox user and are looking to switch for whatever reason then this article might be helpful to you as we have prepared a list of the top alternatives to Gallabox for 2024 and beyond. 

Overview of Gallabox

Gallabox is a fabulous option when it comes to WhatsApp automation with a simple user interface and tremendously helps in increasing customer engagement and retention thereby increasing revenue. Gallabox is trusted by well-known organizations like American Tourister, Nasacademy, PVR, VCare, Rapido and many others. 

Gallabox enables users to integrate with their preferred platforms such as Hubspot, Zapier, Razorpay, Odoo, Shopify, Zoho, WooCommerce etc. Gallabox can be used by businesses across industries such as education, real estate, healthcare, banking & finance, travel and e-commerce. 

Let’s peel back the layers and take a closer look at Gallabox’s features, pros and cons before we discuss the possible alternatives to Gallabox. Here are some of the unique value propositions of Gallabox:

• WhatsApp flows – facilitate meaningful customer interactions with WhatsApp flows.
• AI-powered WhatsApp chatbots – Reduces requirement for support staff.
• WhatsApp broadcasts – Launch marketing campaigns at scale.
• Shared team inbox – Collaborate with team members effectively.
• WhatsApp shop – Setup product catalogs and start selling on WhatsApp.
• Drip marketing – Send a sequence of messages at intervals on WhatsApp.
• Click to WhatsApp ads – Convert leads to deals with CTWA.
• WhatsApp payments – Automate payment collection on WhatsApp.

Pros

• Completely no-code platform. Do not require coding knowledge to operate.
• Quick and responsive support team.
• Has a dedicated mobile application.
• Drip marketing allows you to increase customer retention and improves your chance of making a conversion.
• AI-powered chatbots send detailed and tailored responses on your behalf.
• Has a number of free tools.

Cons 

• No dead audience filtering.
• Limited message analytics.
• The Shopify add-on costs additional charges.
• Additional users and channels are charged separately.

Pricing

Gallabox has a conversation-based pricing strategy allowing users to pay per conversation instead of per message. This enables businesses to send an unlimited number of messages to a customer within a 24-hour time frame without incurring any additional charges. Gallabox offers the following pricing plans: 

• Growth – ₹2399 per month
• Scale – ₹4799 per month
• Pro – ₹7999 per month
• Custom – Get in touch with Gallabox to get tailor-made plans. For large companies that seek best-in-class WhatsApp automation.

Click here to view Gallabox’s pricing plans. Now that we have a basic understanding of the attributes, advantages and disadvantages of Gallabox, let us proceed with discussing the most appropriate alternatives for Gallabox.

Top 5 Gallabox Alternatives

Gallabox, although a great choice may not be compatible with your business needs. Every business is unique and has different requirements. There may be WhatsApp API providers out there that may be faster, offer better tools and help reduce costs while also being more suitable for your business. Let us dive in and explore the top alternatives to Gallabox.

1. WANotifier

WANotifier is a trailblazer in the world of WhatsApp marketing and offers a host of cutting-edge tools to efficiently conduct WhatsApp marketing campaigns. WANotifier is an all-in-one WhatsApp marketing software that allows you to run WhatsApp marketing campaigns at scale using the WhatsApp Business API. WANotifier has a simple and user-friendly interface while also helping you deliver astonishing results.

WANotifier is used by major organizations like BITS Pilani, ISKCON, True Hope Foundation, Virtus Motors and many more for their WhatsApp marketing purposes. WANotifier supports several useful integrations such as WordPress, WooCommerce, Zapier, Pabbly, Make and many more of your favorite integrations. 

WANotifier is primarily known for its 0% additional markup charges on top of the standard WhatsApp API charges. This helps businesses massively reduce costs in their WhatsApp marketing endeavors making WANotifier a budget-friendly tool. These are some of the most notable features of WANotifier:

• Bulk and automated messages
• Detailed analytics reports
• Intuitive WhatsApp inbox
• Complex chatbots 
• Transactional notifications
• A dedicated mobile app and so much more.

Pros 

• At WANotifier we believe in WhatsApp marketing for all which motivated us to create a free forever plan that can be used by anyone and everyone free of charge for eternity. Such a free plan is not provided by other providers including Gallabox.
• At WANotifier you need not pay any additional markup charges on top of the standard WhatsApp API charges. We offer 0% additional markup charges on your messages and conversations whereas Gallabox imposes a significant markup percentage. This saves you big bucks as you only need to pay a one-time standard flat fee making WANotifer extremely budget-friendly.
• WANotifier has a simple and easy-to-use interface that is easy to navigate while also providing top-notch tools.
• Easy-to-operate chatbot flow builder that can be used to create complex chatbots that are tailored to answer customer queries effectively.
• Live-chat support to quickly sort out any issues that you may be facing.

Cons

• Sending replies from WhatsApp inbox is not available in the free plan.
• More advanced features are limited to higher-tier plans.

We at WANotifier work tirelessly to constantly improve and upgrade our product to meet user needs and to enhance customer satisfaction and user-friendliness. If you do come to face any issues or drawbacks with WANotifier please let us know so that we can deliver a much more refined consumer experience. 

Pricing

WANotifier is relatively much lighter on the wallet when compared to the other tools in the market. Check out our detailed pricing plans with all the features here. We charge 0% additional markup charges on top of WhatsApp API charges so you won’t have to pay a single penny other than what you pay for your plan and the standard WhatsApp API charges that are levied per message. We have 4 different plans that you can choose depending on your needs:

• Free – Free forever, no charges.
• Standard – $49 or ₹1999 per month
• Growth – $99 or ₹3999 per month
• Pro – $249 or ₹9999 per month

Apart from these plans, you can get in touch with us to learn more about our Enterprise plans.

So what are you waiting for, sign up to get your free WANotifier account today!

2. Wati.io

Wati is one of the top WhatsApp API providers in the market with over 10000 customers in over 160 countries. Wati is trusted by reputed and well-known companies such as J.P Morgan, ITC Limited, TikTok and Vedantu. Wati is versatile in providing several integrations including Zoho, Pabbly, WooCommerce, Shopify, Zapier, Hubspot, Klaviyo etc. 

Wati provides innovative solutions to different industries like healthcare, education, marketing agencies, sales, support teams etc. Wati can be an excellent alternative to Gallabox. Here are the main features of Wati:

• Click to WhatsApp ads
• WhatsApp catalog
• Shared team inbox
• Broadcast bulk and automated messages
• Custom notifications
• No-code chatbot
• KnowBot: AI-powered chatbot

Pros

• Wati offers a seven-day free trial allowing customers to experiment before choosing them.
• Wati gives customers access to a no-code chatbot builder enabling them to create complex flows effortlessly.
• Wati’s support team actively guides you through the onboarding process of WhatsApp Business API making it fast and hassle-free.
• Wati allows customers to seamlessly integrate with third-party tools such as Zapier, Pabbly and Woocommerce.
• Wati has its own AI-powered chatbot called KnowBot that helps businesses easily automate the process of customer support by answering frequently asked repetitive questions. 

Cons

• Wati’s pricing is comparatively higher than other platforms which provide similar if not more features. Wati may be suitable for large businesses while it may not be the ideal choice for small to medium-sized businesses.
• Wati only provides the standard chatbot builder and if you wish to acquire the robust flow builder you need to pay an additional amount of $49.
• To get green tick verification through Wati an extra amount is charged.
• Wati has received complaints regarding its customer support. The main drawback is that you can reach them only via email making it difficult to contact customer support and thus delaying the process.
• Wati only allows 5 users for every plan. To add more users a premium amount needs to be paid depending on your plan.

Pricing

Wati offers their customers 3 different plans to choose from. Apart from this they also offer custom plans based on specific requirements. Their pricing plans currently are as follows:

• Growth – $49 or ₹2499 per month
• Pro – $99 or ₹5999 per month
• Business – $299 or ₹16999 per month

Note that these prices can be lower if you choose to go for an annual subscription instead of a monthly subscription. On top of this, you need to pay an additional $30 for every 1000 chatbot sessions if you run out of the free chatbot sessions for your plan. If you need to integrate Wati with Shopify you also need to pay an additional $4.99. 

3. AiSensy

AiSensy is another top alternative for Gallabox. AiSensy is a WhatsApp marketing platform built on the WhatsApp Business API specifically intended to help businesses maximize customer engagement and drive sales through WhatsApp. AiSensy is trusted by several reputable and renowned companies and organizations such as Vivo, Skullcandy and The Indian Express. Some key features of AiSensy include:

• Bulk automated messages and broadcasts
• No code and AI-powered chatbots
• Detailed analytics and reports
• Click to WhatsApp ads
• Multiple integrations
• Unified WhatsApp inbox
• Retargeting campaigns through intelligent audience segregation

Pros

• AiSensy offers a 14-day free trial and instant access to WhatsApp API.
• User-friendly interface that is easy to navigate and doesn’t require much technical skills.
• Supports a large number of integrations allowing for a more enhanced experience combining utilities of different platforms.
• Comparatively low and reasonable starting prices.
• Selective retargeting campaigns by smart classification of your audience to improve conversion rate.

Cons

• Additional markup charges on API pricing. This considerably increases operating costs.
• No free plans are available.
• No mobile apps for chatting with customers, unlike WANotifier.
• Higher pricing for more advanced features.

Pricing

AiSensy gives three unique plans to choose from:

• Basic – ₹999 rupees per month
• Pro – ₹2399 rupees per month
• Enterprise – Tailor made plans according to your requirements.

Click here to view AiSensy’s pricing plans. AiSensy is a great option if you are considering an alternative to Gallabox.

4. DoubleTick

DoubleTick is a WhatsApp marketing and sales tool that can serve as a pretty solid alternative to Gallabox. DoubleTick provides its users with great features such as a WhatsApp team inbox, bulk and automated messages, chatbots etc. DoubleTick is also trusted by many top brands for their WhatsApp marketing requirements. Here are some of the main aspects of DoubleTick:

• Multiple integrations
• Chatbots
• Monitoring and analytics
• Unified team inbox
• Teams and roles
• Automated broadcasts

Pros

• DoubleTick is a mobile-friendly tool enabling users to manage their WhatsApp campaigns from their mobiles without breaking a sweat.
• Easy to set up and user-friendly interface.
• Good customer support as they offer 24/7 chat support.
• Unified team inbox allowing businesses to productively manage all customer conversations.

Cons

• DoubleTick only offers limited plans and most importantly does not offer monthly plans which means you need to subscribe to them for an entire year.
• Limited integration options when compared to other providers.
• Lacks some advanced features which some other providers may give access to.

Pricing

DoubleTick has only 3 pricing plans which are:

• Starter – ₹2500 per month
• Pro – ₹3500 per month
• Enterprise – Customized according to your business requirements

Click here to view more details on DoubleTick’s pricing.

5. QuickReply

QuickReply is a one-stop WhatsApp business solution for e-commerce brands to streamline marketing, customer relationship management and more with smart automations and two-way conversations. QuickReply is trusted by 500+ brands such as Farmley, Rage Coffee, Renee, Glamly and Meadbery. It supports many integrations like Zoho, Freshdesk, Zapier and Razorpay. Let us take a look at some of QuickReply’s features:

• Multi-agent inbox
• AI chatbots
• Drip marketing campaigns
• Personalized bulk messaging
• Pre-designed WhatsApp templates
• Monitoring and analytics

Pros 

• Tailored for D2C brands
• Advanced segmentation
• Customizable chatbots
• Direct WhatsApp support

Cons

• No free version
• No advanced analytics 
• Designed for D2C and ecommerce brands, might not be just as useful for other sectors.

Pricing

QuickReply has the following pricing plans:

• Starter – $35 or ₹2999 per month
• Standard – $80 or ₹7499 per month
• Plus – $199 or ₹14999 per month
• Enterprise – Talk to their sales team to get a customized plan according to your needs.

All-in-all QuickReply is an exceptional alternative to Gallabox. Click here to view QuickReply’s pricing plans.

Wrapping Up

So there you have it, the best and most appropriate alternatives for Gallabox. When it comes to WhatsApp marketing it is very important to choose the right WhatsApp API provider that suits your business needs. It is advisable to keep the unique requirements of your business in mind when choosing your WhatsApp API provider.

With that said we hope you have found the ideal alternative to Gallabox in this article. However, when it comes down to making the final decision, the ball is in your court and you need to pick the right alternative for your business as no one knows your business like you do.

When considering an appropriate channel to direct their marketing efforts, companies and businesses cannot afford to overlook the tremendous power of WhatsApp when it comes to creating brand awareness, engaging customers and making sales conversions. WhatsApp has made a phenomenal impact on the world by having a user base of over 3 billion people. WhatsApp also boasts an astounding 98% open rate far exceeding emails and any other mode of communication.

However, in order to successfully execute their WhatsApp marketing campaigns businesses and organizations require access to the WhatsApp Business API. Here is where most businesses and companies find themselves at crossroads, unable to decide upon a provider due to the vast number of options available out there.

One of the most popular WhatsApp API providers and the go-to choice for several businesses is Interakt. Built on the official WhatsApp Business API, Interakt is a recognized Meta Business Partner. Interakt helps businesses engage with customers at every stage of their buyer’s journey and maximize the number of conversions using highly effective automated workflows.

Interakt, however, may not be the ideal choice for your business. Interakt may be an impeccable WhatsApp API provider but may not be compatible with your business’s unique needs. There are other tools in the market that can provide the same if not better features for lesser costs and may prove to be more rewarding for your business.

A Bit About Interakt

Before we jump into the alternatives let us get a better understanding of Interakt. Interakt is a WhatsApp API solution provider built for SMBs and D2C brands founded in 2020 whose parent company is Jio-Haptik. Interakt is adaptable to several industries spanning from real estate, health care, restaurants and food businesses, marketing agencies, ed-tech, spas and salons, banking and finance etc.

Interakt is used by well-known market leaders such as Pepperfry, Bluedart and Upstox and is trusted by 25000+ businesses worldwide. Interakt serves businesses of all sizes ranging from small and medium-sized businesses to large corporations. Interakt also enables access to many integrations such as Shopify, WooCommerce, Razorpay, Zoho, Hubspot, Zapier, Freshdesk etc.

Interakt gives its users a variety of top-grade features such as:

• Bulk and automated messages – Send pre-timed messages to a large audience
• Click to WhatsApp ads – Maximize your ROAS
• WhatsApp catalogs – Set up your online store on WhatsApp and accept payments
• WhatsApp CRM – Streamline your team collaboration
• WhatsApp chat widgets – Get a free WhatsApp chat widget for your website
• Real-time analytics – Get active performance reports and insights into how you can improve
• WhatsApp flows – capture customer intent and retarget for higher conversion

Pros

• Offers seamless integration to almost every other major third-party platform you can think of.
• Free green tick badge verification.
• Competitive and affordable pricing.
• Excellent quality customer support.
• Fast and easy access to WhatsApp API.

Cons

• Interakt doesn’t provide users with a chatbot builder and this can be a major drawback for businesses who wish to automate using chatbots and leverage the power of AI.
• Some users find the user interface complicated and hard to navigate.
• Lacks some essential segmentation capabilities.
• Some integrations may require customers to pay an additional fee.

Pricing

Interakt has decent pricing plans and they are as follows:

• Starter – Starts at $58/quarter (only available in quarterly and yearly plans)
• Growth – Starts at $49 per month
• Advanced – Starts at $63 per month
• Enterprise – Custom-made plans with an assigned account manager.

Click here to view Interakt’s pricing. Now that we have an idea of how Interakt works let’s take a look at its best alternatives.

5 Perfect Alternatives to Interakt

Interakt just like any other provider out there has its own shortcomings. If you are looking for an alternative to Interakt or if you are an Interakt user looking for a switch-up for a fresh start because you are not satisfied with the tools then let go of your worries as you will find the best alternatives to Interakt right below in this article.

1. WANotifier

WANotifier is an exemplary WhatsApp marketing tool suite that supercharges your WhatsApp marketing campaigns. It is the top alternative to Interakt. While being insanely simple to use and easy to navigate, WANotifier is also significantly cost-effective as it comes with 0% additional markup charges over standard WhatsApp API charges. This helps save a lot on WhatsApp marketing expenditures and makes it more compatible with smaller businesses.

WANotifier is used by well-known and prestigious organizations like BITS Pilani, ISKCON, Virtus Motors and charitable organizations such as True Hope Foundation. WANotifier also supports major integrations like Zapier, Pabbly, WooCommerce, Make and other popular third-party apps.

WANotifier helps you realize your WhatsApp marketing goals using its simple, user-friendly and powerful tools thereby making your business thrive by increasing sales and revenue. Some of the really cool features of WANotifier are as follows:

• Bulk and automated messages
• Detailed analytics reports
• Intuitive WhatsApp inbox
• Complex chatbots 
• Transactional notifications
• A dedicated mobile app and so much more.

Pros 

• At WANotifier we believe in WhatsApp marketing for all which motivated us to create a free forever plan that can be used by anyone and everyone free of charge for eternity. Such a free plan is not provided by other providers including Interakt.
• At WANotifier you need not pay any additional markup charges on top of the standard WhatsApp API charges. We offer 0% additional markup charges on your messages and conversations whereas Interakt imposes a significant markup percentage. This saves you big bucks as you only need to pay a one-time standard flat fee making WANotifer extremely budget-friendly.
• WANotifier has a simple and easy-to-use interface that is easy to navigate while also providing top-notch tools.
• Easy-to-operate chatbot flow builder that can be used to create complex chatbots that are tailored to answer customer queries effectively.
• Live-chat support to quickly sort out any issues that you may be facing.

Cons

• Sending replies from WhatsApp inbox is not available in the free plan.
• More advanced features are limited to higher-tier plans.

We at WANotifier work tirelessly to constantly improve and upgrade our product to meet user needs and to enhance customer satisfaction and user-friendliness. If you do come to face any issues or drawbacks with WANotifier please let us know so that we can deliver a much more refined consumer experience. 

Pricing

WANotifier is relatively much lighter on the wallet when compared to the other tools in the market. Check out our detailed pricing plans with all the features here. We charge 0% additional markup charges on top of WhatsApp API charges so you won’t have to pay a single penny other than what you pay for your plan and the standard WhatsApp API charges that are levied per message. We have 4 different plans that you can choose depending on your needs:

• Free – Free forever, no charges.
• Standard – $49 or ₹1999 per month
• Growth – $99 or ₹3999 per month
• Pro – $249 or ₹9999 per month

Apart from these plans, you can get in touch with us to learn more about our Enterprise plans.

So what are you waiting for, sign up to get your free WANotifier account today!

2. Wati.io

Wati is the paragon of WhatsApp API providers with over 10000 users in over 160 countries. Wati is trusted by reputed and well-known companies such as J.P Morgan, ITC Limited, TikTok and Vedantu. Wati is versatile in providing several integrations including Zoho, Pabbly, WooCommerce, Shopify, Zapier, Hubspot, Klaviyo etc. 

Wati provides innovative solutions to different industries like healthcare, education, marketing agencies, sales, support teams etc. Wati can be a fantastic alternative to Interakt. Here are the main features of Wati:

• Click to WhatsApp ads
• WhatsApp catalog
• Shared team inbox
• Broadcast bulk and automated messages
• Custom notifications
• No-code chatbot
• KnowBot: AI-powered chatbot

Pros

• Wati offers a seven-day free trial allowing customers to experiment before choosing them.
• Wati gives customers access to a no-code chatbot builder enabling them to create complex flows effortlessly.
• Wati’s support team actively guides you through the onboarding process of WhatsApp Business API making it fast and hassle-free.
• Wati allows customers to seamlessly integrate with third-party tools such as Zapier, Pabbly and Woocommerce.
• Wati has its own AI-powered chatbot called KnowBot that helps businesses easily automate the process of customer support by answering frequently asked repetitive questions. 

Cons

• Wati’s pricing is comparatively higher than other platforms which provide similar if not more features. Wati may be suitable for large businesses while it may not be the ideal choice for small to medium-sized businesses.
• Wati only provides the standard chatbot builder and if you wish to acquire the robust flow builder you need to pay an additional amount of $49.
• To get green tick verification through Wati an extra amount is charged.
• Wati has received complaints regarding its customer support. The main drawback is that you can reach them only via email making it difficult to contact customer support and thus delaying the process.
• Wati only allows 5 users for every plan. To add more users a premium amount needs to be paid depending on your plan.

Pricing

Wati offers their customers 3 different plans to choose from. Apart from this they also offer custom plans based on specific requirements. Their pricing plans currently are as follows:

• Growth – $49 or ₹2499 per month
• Pro – $99 or ₹5999 per month
• Business – $299 or ₹16999 per month

Note that these prices can be lower if you choose to go for an annual subscription instead of a monthly subscription. On top of this, you need to pay an additional $30 for every 1000 chatbot sessions if you run out of the free chatbot sessions for your plan. If you need to integrate Wati with Shopify you also need to pay an additional $4.99. 

3. Infobip

Infobip is an omnichannel marketing platform that helps businesses streamline the complex process of customer communications using a wide range of software tools and solutions. Infobip is trusted by some of the world’s top brands like Oracle, Samsung, Toyota, Vodafone, Strava etc. 

Infobip not only provides you with the WhatsApp Business API but also assists with other social media platforms, emails and SMS messages. All-in-all Infobip can be a flawless alternative to Interakt. Some of the key features of Infobip include:

• WhatsApp flows
• Message templates
• Product messages
• Chatbots
• Analytics & reports
• Rich media support

Pros

• Dedicated mobile app
• Omnichannel capabilities
• Wide range of integrations
• Quality customer support
• Highly scalable for large businesses and enterprises
• Strong global presence with reliable support

Cons

• Pricing can be relatively higher when compared with other WhatsApp marketing software providing the same or even better features.
• As an omnichannel platform, it isn’t specifically built for WhatsApp as WhatsApp isn’t their primary concern.
• The platform can be difficult to navigate for new users. Omnichannel in general can be more complicated for new users.

Pricing

Infobip only offers custom pricing plans based on a company’s needs and requirements. Speculating based on user reviews the cost is towards the higher end, especially for small businesses without a dedicated development team.

4. QuickReply

QuickReply is a one-stop WhatsApp business solution for e-commerce brands to streamline marketing, customer relationship management and more with smart automations and two-way conversations. QuickReply is trusted by 500+ brands such as Farmley, Rage Coffee, Renee, Glamly and Meadbery. It supports many integrations like Zoho, Freshdesk, Zapier and Razorpay. Let us take a look at some of QuickReply’s features:

• Multi-agent inbox
• AI chatbots
• Drip marketing campaigns
• Personalized bulk messaging
• Pre-designed WhatsApp templates
• Monitoring and analytics

Pros 

• Tailored for D2C brands
• Advanced segmentation
• Customizable chatbots
• Direct WhatsApp support

Cons

• No free version
• No advanced analytics 
• Designed for D2C and ecommerce brands, might not be just as useful for other sectors.

Pricing

QuickReply has the following pricing plans:

• Starter – $35 or ₹2999 per month
• Standard – $80 or ₹7499 per month
• Plus – $199 or ₹14999 per month
• Enterprise – Talk to their sales team to get a customized plan according to your needs.

All-in-all QuickReply is an exceptional alternative to Interakt. Click here to view QuickReply’s pricing plans.

5. Sinch

Sinch is a leading communications platform provider pioneering the way the world communicates. Sinch provides software services to some of the world’s most popular companies such as Google, Uber, Paypal, Visa, Tinder and many other organizations including several Fortune 500 companies. 

Sinch being the epitome of communication software also provides access to the WhatsApp Business API. Here are some of the distinguishing features of Sinch:

• Chatbots
• Verified business account 
• Pre-built templates
• Multimedia engagement
• WhatsApp broadcasts

Pros 

• Easy setup
• Cross-platform (iOS, Android, web)
• Great support (voice call, video call, MMS, SMS)
• Personalized communication
• AI integration
• Global communication

Cons

• More suited for developers i.e. developer oriented 
• You cannot run 2-way campaigns with Sinch
• Sinch doesn’t support click-to-WhatsApp ads
• Sinch is resource-intensive and premium-priced making it infeasible for smaller businesses unlike WANotifier
• No free version

Pricing

Sinch offers users four unique pricing plans based on their requirements:

• Starter – ₹2,999 per month
• Scale – ₹15,999 per month
• Large – ₹29,999 per month
• Custom – Ideal for large enterprises with a high volume of interaction and specific requirements. Price is estimated depending on user needs. 

Click here to view Sinch’s pricing plans. Overall Sinch would make a phenomenal alternative to Interakt.

Conclusion

Hopefully, you have found the best alternative to Interakt in this article. Interakt, as good as it may be, might not be compatible with your business. Make sure to test out different providers before settling down with a single provider for an extended period of time. You might be surprised at the number of features, better functionalities and quality customer support that other providers may offer.

With that said, be sure to explore, experiment and mess around with various providers before sticking to one so you truly know you have picked the right one for your business.

If you are a business owner WhatsApp offers you a gigantic customer base with high engagement rates to market your products or services. WhatsApp marketing is proven to be more effective than other means of marketing when it comes to open rates (98%). With over 3 billion of the world’s population on WhatsApp, you get access to a huge audience from across the planet. If you are not utilizing the power of WhatsApp marketing yet then you probably should.

When it comes to using WhatsApp as a channel for your marketing efforts you need to have access to the WhatsApp Business API. Now, there are a lot of WhatsApp Business API providers out there in the market. One of the most popular BSPs is AiSensy. AiSensy is a complete no-code WhatsApp engagement platform that assists businesses in carrying out their WhatsApp marketing plans. 

Based out of India, AiSensy is trusted by over 50000+ businesses across 52+ countries in the world. AiSensy helps businesses broadcast promotional messages to an unlimited number of users, sell their products on WhatsApp catalogs, build WhatsApp chatbots and provide customer support through WhatsApp. AiSensy is a pretty solid option but has its own limitations. If you are looking for an AiSensy alternative that provides you with better tools, a simple and efficient user interface and lesser operating costs then you have come to the right place as we have prepared a list of the best AiSensy alternatives for 2024 and beyond.

Overview of AiSensy

AiSensy is one of the market leaders in the WhatsApp API space. They are official Meta-recognized partners as well. AiSensy boasts a user base consisting of top companies like Vivo, Skullcandy, Quikr, HRX, StayVista and charitable organizations like Give. AiSensy supports the most popular and widely used integrations like Hubspot, WooCommerce, Pabbly, Zoho, Shopify, Zapier, Salesforce etc.

Let us dig into the details and unpack AiSensy’s features, pros and cons before we discuss the best alternatives to it. AiSensy offers the following main features:

• Bulk automated messages and broadcasts
• No code and AI-powered chatbots
• Detailed analytics and reports
• Click to WhatsApp ads
• Multiple integrations
• Unified WhatsApp inbox
• Retargeting campaigns through intelligent audience segregation

Pros

• AiSensy offers a 14-day free trial and instant access to WhatsApp API.
• User-friendly interface that is easy to navigate and doesn’t require much technical skills.
• Supports a large number of integrations allowing for a more enhanced experience combining utilities of different platforms.
• Comparatively low and reasonable starting prices.
• Selective retargeting campaigns by smart classification of your audience to improve conversion rate.

Cons

• Additional markup charges on WhatsApp API pricing. This considerably increases operating costs.
• No free plans are available.
• No mobile apps for chatting with customers, unlike WANotifier.
• Higher pricing for more advanced features.

Pricing

AiSensy gives three unique plans to choose from:

• Basic – ₹999 per month
• Pro – ₹2399 per month
• Enterprise – Tailor made plans according to your requirements.

Click here to view AiSensy’s pricing plans. Now that we have a basic idea of AiSensy’s product offering, advantages and disadvantages let us move on and take a closer look at the best possible AiSensy alternatives. 

5 Best AiSensy Alternatives

AiSensy, although a comprehensive WhatsApp marketing toolkit may not be the ideal option for your business. There are several providers out there that offer better features, faster customer service, have lesser operating costs or may just be better suited to your business needs. Let us explore the top alternatives to AiSensy that may prove to be more beneficial and efficient. 

1. WANotifier

WANotifier is a simple and user-friendly powerhouse when it comes to WhatsApp marketing. WANotifier is an all-in-one extensive WhatsApp marketing software that provides you with all the essential tools to elevate your WhatsApp marketing efforts to the next stage and unlock the full potential of your WhatsApp marketing blueprint. It is super easy to operate while also being incredibly efficient when it comes to improving customer engagement, providing customer support or automating using chatbots and pre-built templates. 

WANotifier is primarily known for its 0% additional markup charges on top of the standard WhatsApp API charges, unlike AiSensy. This helps businesses massively cut costs in their WhatsApp marketing pursuits. WANotifier is used by well-known and prestigious organizations like BITS Pilani, ISKCON, Virtus Motors and charitable organizations such as True Hope Foundation. WANotifier also supports major integrations like Zapier, Pabbly, WooCommerce, Make and other popular third-party apps.

Some of the most prominent features of WANotifier are,

• Bulk and automated messages
• Detailed analytics reports
• Intuitive WhatsApp inbox
• Complex chatbots 
• Transactional notifications
• A dedicated mobile app and so much more.

Pros 

• At WANotifier we believe in WhatsApp marketing for all which motivated us to create a free forever plan that can be used by anyone and everyone free of charge for eternity. Such a free plan is not the case with many providers including AiSensy.
• At WANotifier you need not pay any additional markup charges on top of the standard WhatsApp API charges. We offer 0% additional markup charges on your messages and conversations whereas the AiSensy imposes a significant markup percentage. This saves you big bucks as you only need to pay a one-time standard flat fee making WAnotifer extremely budget-friendly.
• WANotifier has a simple and easy-to-use interface that is easy to navigate while also providing top-notch tools.
• Easy-to-operate chatbot flow builder that can be used to create complex chatbots that are tailored to answer customer queries effectively.
• Live-chat support to quickly sort out any issues that you may be facing.

Cons

• Sending replies from WhatsApp inbox is not available in the free plan.
• More advanced features are limited to higher-tier plans.

We at WANotifier work tirelessly to constantly improve and upgrade our product to meet user needs and to enhance customer satisfaction and user-friendliness. If you do come to face any issues or drawbacks with WANotifier please let us know so that we can deliver a much more refined consumer experience. 

Pricing

WANotifier is relatively much lighter on the wallet when compared to the other tools in the market. Check out our detailed pricing plans with all the features here. We charge 0% additional markup charges on top of WhatsApp API charges so you won’t have to pay a single penny other than what you pay for your plan and the standard WhatsApp API charges that are levied per message. We have 4 different plans that you can choose depending on your needs:

• Free – Free forever, no charges.
• Standard – $49 or ₹1999 per month
• Growth – $99 or ₹3999 per month
• Pro – $249 or ₹9999 per month

Apart from these plans, you can get in touch with us to learn more about our Enterprise plans.

So what are you waiting for, sign up to get your free WANotifier account today!

2. Wati.io

Wati is one of the top WhatsApp API providers in the market with over 10000 customers in over 160 countries. Wati is trusted by reputed and well-known companies such as J.P Morgan, ITC Limited, TikTok and Vedantu. Wati is versatile in providing several integrations including Zoho, Pabbly, WooCommerce, Shopify, Zapier, Hubspot, Klaviyo etc. 

Wati provides innovative solutions to different industries like healthcare, education, marketing agencies, sales, support teams etc. Let us take a deeper look at Wati and discuss its features and offerings before we dive into the best alternatives. Here are the main features of Wati:

• Click to WhatsApp ads
• WhatsApp catalog
• Shared team inbox
• Broadcast bulk and automated messages
• Custom notifications
• No-code chatbot
• KnowBot: AI-powered chatbot

Pros

• Wati offers a seven-day free trial allowing customers to experiment before choosing them.
• Wati gives customers access to a no-code chatbot builder enabling them to create complex flows effortlessly.
• Wati’s support team actively guides you through the onboarding process of WhatsApp Business API making it fast and hassle-free.
• Wati allows customers to seamlessly integrate with third-party tools such as Zapier, Pabbly and Woocommerce.
• Wati has its own AI-powered chatbot called KnowBot that helps businesses easily automate the process of customer support by answering frequently asked repetitive questions. 

Cons

• Wati’s pricing is comparatively higher than other platforms which provide similar if not more features. Wati may be suitable for large businesses while it may not be the ideal choice for small to medium-sized businesses.
• Wati only provides the standard chatbot builder and if you wish to acquire the robust flow builder you need to pay an additional amount of $49.
• To get green tick verification through Wati an extra amount is charged.
• Wati has received complaints regarding its customer support. The main drawback is that you can reach them only via email making it difficult to contact customer support and thus delaying the process.
• Wati only allows 5 users for every plan. To add more users a premium amount needs to be paid depending on your plan.

Pricing

Wati offers their customers 3 different plans to choose from. Apart from this they also offer custom plans based on specific requirements. Their pricing plans currently are as follows:

• Growth – $49 or ₹2499 per month
• Pro – $99 or ₹5999 per month
• Business – $299 or ₹16999 per month

Note that these prices can be lower if you choose to go for an annual subscription instead of a monthly subscription. On top of this, you need to pay an additional $30 for every 1000 chatbot sessions if you run out of the free chatbot sessions for your plan. If you need to integrate Wati with Shopify you also need to pay an additional $4.99. 

3. DoubleTick

DoubleTick is a WhatsApp marketing and sales tool that can serve as a pretty solid alternative to AiSensy. DoubleTick provides its users with great features such as a WhatsApp team inbox, bulk and automated messages, chatbots etc. DoubleTick is also trusted by many top brands for their WhatsApp marketing requirements. Here are some of the main aspects of DoubleTick:

• Multiple integrations
• Chatbots
• Monitoring and analytics
• Unified team inbox
• Teams and roles
• Automated broadcasts

Pros

• DoubleTick is a mobile-friendly tool enabling users to manage their WhatsApp campaigns from their mobiles without breaking a sweat.
• Easy to set up and user-friendly interface.
• Good customer support as they offer 24/7 chat support.
• Unified team inbox allowing businesses to productively manage all customer conversations.

Cons

• DoubleTick only offers limited plans and most importantly does not offer monthly plans which means you need to subscribe to them for an entire year.
• Limited integration options when compared to other providers.
• Lacks some advanced features which some other providers may give access to.

Pricing

DoubleTick has only 3 pricing plans which are:

• Starter – ₹2500 per month
• Pro – ₹3500 per month
• Enterprise – Customized according to your business requirements

Click here to view more details on DoubleTick’s pricing.

4. Interakt

Interakt is a WhatsApp API solution provider built for SMBs and D2C brands founded in 2020 whose parent company is Jio-Haptik. Interakt is used by well-known market leaders such as Pepperfry, Bluedart and Upstox. Interakt serves businesses of all sizes ranging from small and medium-sized businesses to large corporations. Interakt gives its users a variety of top-grade features such as:

• Bulk and automated messages
• Click to WhatsApp ads
• WhatsApp catalogs
• WhatsApp CRM
• WhatsApp chat widgets
• Real-time analytics

Pros

• Offers seamless integration to almost every other major third-party platform you can think of.
• Free green tick badge verification.
• Competitive and affordable pricing.
• Excellent quality customer support.
• Fast and easy access to WhatsApp API.

Cons

• Interakt doesn’t provide users with a chatbot builder and this can be a major drawback for businesses who wish to automate using chatbots and leverage the power of AI.
• Some users find the user interface complicated and hard to navigate.
• Lacks some essential segmentation capabilities.
• Some integrations may require customers to pay an additional fee.

Pricing

Interakt has decent pricing plans and they are as follows:

• Starter – Starts at $58/quarter (only available in quarterly and yearly plans)
• Growth – Starts at $49 per month
• Advanced – Starts at $63 per month
• Enterprise – Custom-made plans with an assigned account manager.

Click here to view Interakt’s pricing. Overall Interakt would make an exceptional alternative to AiSensy.

5. BusinessOnBot

BusinessOnBot is a company based in Bangalore, India and is backed by Y Combinator. BusinessOnBot is a one-stop solution for D2C brands to market their business via WhatsApp. Over 500+ top D2C brands depend on BusinessOnBot for their WhatsApp marketing objectives. 

They provide text-based multilingual chat solutions with CRM integrations and marketing automations. Through BusinessOnBot’s platform, businesses can automate sales, and build and engage with their customer base on WhatsApp. Here are some of the distinctive features of BusinessOnBot: 

• Omni-channel support
• Ad-integration
• Chatbots
• Automated message sequences
• Bulk and automated messages
• WhatsApp shop
• AI-powered customer support

Pros 

• BusinessOnBot is D2C focused making it more suitable for D2C brands
• BusinessOnBot automates almost every single process reducing the need for support staff and saving time.
• Provides re-ordering notifications. For example, let’s say there is a consumable that needs to be refilled every month then BusinessOnBot sends a notification to the customer prompting them to buy the product again a month after their initial purchase.
• Omni-channel support.

Cons

• Only suitable for D2C brands and e-commerce brands.
• The Shopify plugin is charged separately.
• No inactive audience filtering resulting in wastage of resources.
• Relies on heavy automation which may lead to a lack of personalized customer support.
• More suited to smaller businesses while larger brands require a more scalable solution.
• No auto-assignment of chats during nonbusiness hours.
• Doesn’t have a product catalog feature to display items and buy buttons directly on WhatsApp.

Pricing

BusinessOnBot has three different plans depending on your requirements:

• Starter plan – ₹6100 per month
• Pro plan – ₹12000 per month
• Business plan – ₹25000 per month

In case you require access to more features you can get in touch with them to customize your plan with additional add-ons. 

Conclusion

Choosing the right WhatsApp API provider can be an overwhelming and confusing experience with all of the available options in the market. It is important and essential to take the time to go through and understand thoroughly the benefits and drawbacks of each WhatsApp API provider before making a decision. Keep in mind the requirements of your specific business needs during the decision-making process as every business is unique. We hope we have simplified your decision-making process through this article. 

Although AiSensy is a good WhatsApp marketing tool it may not be suitable for your business. We trust you might have got an idea of the possible alternatives to AiSensy from this article. But hey, you hold the reins, make sure to do your own research in order to find the ideal fit for your business. Thank you for reading.

If you are a business owner who has ever considered WhatsApp marketing as a means to increase customer engagement, create brand awareness and increase sales and revenue, you might have heard of Wati, a comprehensive WhatsApp marketing software solution provider. Wati also known as Wati.io is one of the top contenders in the field of WhatsApp marketing, helping businesses of all sizes automate the process of WhatsApp marketing with their software tool built on the WhatsApp Business API. 

Wati operates in over 100 different countries catering to over 8000+ customers. Wati is owned by a company named Clare.ai which is based in Hong Kong. Although Wati is a good option overall, just like any other company it has its own pros and cons. If you are looking for good Wati alternatives with advanced and easy-to-operate tools, lower prices and better customer support or if you are looking to switch to a different WhatsApp API provider then your search ends here because we have compiled a list of the best Wati alternatives for 2024 and beyond.

WATI Overview

Wati is one among the top WhatsApp API providers in the market with over 10000 customers in over 160 countries. Wati is trusted by reputed and well-known companies such as J.P Morgan, ITC Limited, TikTok and Vedantu. Wati is versatile in providing several integrations including Zoho, Pabbly, WooCommerce, Shopify, Zapier, Hubspot, Klaviyo etc. 

Wati provides innovative solutions to different industries like healthcare, education, markeeting agencies, sales, support teams etc. Let us take a deeper look at Wati and discuss its features and offerings before we dive into the best alternatives. Here are the main features of Wati:

• Click to WhatsApp ads
• WhatsApp catalog
• Shared team inbox
• Broadcast bulk and automated messages
• Custom notifications
• No-code chatbot
• KnowBot: AI-powered chatbot

Pros

• Wati offers a seven-day free trial allowing customers to experiment before choosing them.
• Wati gives customers access to a no-code chatbot builder enabling them to create complex flows effortlessly.
• Wati’s support team actively guides you through the onboarding process of WhatsApp Business API making it fast and hassle-free.
• Wati allows customers to seamlessly integrate with third-party tools such as Zapier, Pabbly and Woocommerce.
• Wati has its own AI-powered chatbot called KnowBot that helps businesses easily automate the process of customer support by answering frequently asked repetitive questions. 

Cons

• Wati’s pricing is comparatively higher than other platforms which provide similar if not more features and they also charge additional markup on WhatsApp API pricing. Wati may be suitable for large businesses while it may not be the ideal choice for small to medium-sized businesses.
• Wati only provides the standard chatbot builder and if you wish to acquire the robust flow builder you need to pay an additional amount of $49.
• To get green tick verification through Wati an extra amount is charged.
• Wati has received complaints regarding its customer support. The main drawback is that you can reach them only via email making it difficult to contact customer support and thus delaying the process.
• Wati only allows 5 users for every plan. To add more users a premium amount needs to be paid depending on your plan.

Pricing

Wati offers their customers 3 different plans to choose from. Apart from this they also offer custom plans based on specific requirements. Their pricing plans currently are as follows:

• Growth – $49 or ₹2,499 per month
• Pro – $99 or ₹5,999 per month
• Business – $299 or ₹16,999 per month

Note that these prices can be lower if you choose to go for an annual subscription instead of a monthly subscription. On top of this, you need to pay an additional $30 for every 1000 chatbot sessions if you run out of the free chatbot sessions for your plan. If you need to integrate Wati with Shopify you also need to pay an additional $4.99. 

Now that we have an idea of Wati’s product offering, let us take a look at some other alternatives which may be better suited to your business’s needs.

5 Best WATI Alternatives

WATI as good as it is may not be the right choice for you depending on your unique business needs. Maybe you are looking for a provider with lesser pricing or more tools and functionalities. Here are our top picks as Wati alternatives:

1. WANotifier

WANotifier is the number 1 top alternative for WATI in the market. WANotifier is an all-in-one WhatsApp marketing software that allows you to run WhatsApp marketing campaigns at scale using the WhatsApp Business API. WANotifier is used by major organizations like BITS Pilani, ISKCON, True Hope Foundation, Virtus Motors and many more for their WhatsApp marketing purposes. WANotifier supports several useful integrations such as WordPress, WooCommerce, Zapier, Pabbly, Make and many more of your favourite integrations. 

The most distinctive feature of WANotifier that makes us stand apart from other WhatsApp API providers is the fact that we charge 0% additional markup charges on top of the standard WhatsApp API charges unlike Wati and other BSPs. This helps businesses save big on their WhatsApp marketing expenditures and also makes it feasible for businesses of all sizes ranging from small local restaurants to multinational corporations. WANotifier offers you a host of really cool features like,

• Bulk and automated messages
• Detailed analytics reports
• Intuitive WhatsApp inbox
• Complex chatbots 
• Transactional notifications
• A dedicated mobile app and so much more.

Pros 

• At WANotifier we believe in WhatsApp marketing for all which motivated us to create a free forever plan that can be used by anyone and everyone free of charge for eternity. Such a free plan is not the case with many providers including Wati.
• At WANotifier you need not pay any additional markup charges on top of the standard WhatsApp API charges. We offer 0% additional markup charges on your messages and conversations whereas the markup percentage of Wati is pretty high. This saves you big bucks as you only need to pay a one-time standard flat fee.
• WANotifier has a simple and easy-to-use interface that is easy to navigate while also providing top-notch tools.
• Easy-to-operate chatbot flow builder that can be used to create complex chatbots that are tailored to answer customer queries effectively.
• Live-chat support to quickly sort out any issues that you may be facing.

Cons

The only downside you might face by choosing WANotifier is that we might raise your expectations for every other WhatsApp API provider. Just joking 🤭, every company has limitations and we are no exception. However, we are constantly striving to make our product better for you. Our cons include,

• WhatsApp inbox is not available in the free plan
• More advanced features are limited to higher-tier plans

Pricing

WANotifier is relatively much lighter on the wallet when compared to the other tools in the market. Check out our detailed pricing plans with all the features here. We charge 0% additional markup charges on top of WhatsApp API charges so you won’t have to pay a single penny other than what you pay for your plan and the standard WhatsApp API charges that are levied per message. We have 4 different plans that you can choose depending on your needs:

• Free – Free forever, no charges.
• Standard – $49 or ₹1,999 per month
• Growth – $99 or ₹3,999 per month
• Pro – $249 or ₹9,999 per month

Apart from these plans, you can get in touch with us to learn more about our Enterprise plans.

So what are you waiting for, sign up to get your free WANotifier account today!

2. AiSensy

AiSensy is another top alternative for Wati. AiSensy is a WhatsApp marketing platform built on the WhatsApp Business API specifically intended to help businesses maximize customer engagement and drive sales through WhatsApp. AiSensy is trusted by several reputable and renowned companies and organizations such as Vivo, Skullcandy and The Indian Express. Some key features of AiSensy include:

• Bulk automated messages and broadcasts
• No code and AI-powered chatbots
• Detailed analytics and reports
• Click to WhatsApp ads
• Multiple integrations
• Unified WhatsApp inbox
• Retargeting campaigns through intelligent audience segregation

Pros

• AiSensy offers a 14-day free trial and instant access to WhatsApp API.
• User-friendly interface that is easy to navigate and doesn’t require much technical skills.
• Supports a large number of integrations allowing for a more enhanced experience combining utilities of different platforms.
• Comparatively low and reasonable starting prices.
• Selective retargeting campaigns by smart classification of your audience to improve conversion rate.

Cons

• Additional markup charges on API pricing. This considerably increases operating costs.
• No free plans are available.
• No mobile apps for chatting with customers, unlike WANotifier.
• Higher pricing for more advanced features.

Pricing

AiSensy gives three unique plans to choose from:

• Basic – ₹999 per month
• Pro – ₹2,399 per month
• Enterprise – Tailor made plans according to your requirements.

Click here to view AiSensy’s pricing plans. AiSensy is a great option if you are considering an alternative to Wati.

3. Interakt

Interakt is a WhatsApp API solution provider built for SMBs and D2C brands founded in 2020 whose parent company is Jio-Haptik. Interakt is used by well-known market leaders such as Pepperfry, Bluedart and Upstox. Interakt serves businesses of all sizes ranging from small and medium-sized businesses to large corporations. Interakt gives its users a variety of top-grade features such as:

• Bulk and automated messages
• Click to WhatsApp ads
• WhatsApp catalogs
• WhatsApp CRM
• WhatsApp chat widgets
• Real-time analytics

Pros

• Offers seamless integration to almost every other major third-party platform you can think of.
• Free green tick badge verification.
• Competitive and affordable pricing.
• Excellent quality customer support.
• Fast and easy access to WhatsApp API.

Cons

• Interakt doesn’t provide users with a chatbot builder and this can be a major drawback for businesses who wish to automate using chatbots and leverage the power of AI.
• Some users find the user interface complicated and hard to navigate.
• Lacks some essential segmentation capabilities.
• Some integrations may require customers to pay an additional fee.

Pricing

Interakt has decent pricing plans and they are as follows:

• Starter – Starts at $58/quarter (only available in quarterly and yearly plans)
• Growth – Starts at $49 per month
• Advanced – Starts at $63 per month
• Enterprise – Custom-made plans with an assigned account manager.

Click here to view Interakt’s pricing. Overall Interakt would make an exceptional alternative to Wati.

4. Rasayel

Rasayel is a wonderful B2B WhatsApp sales software that allows sales teams to streamline collaboration, compliance and cooperation in a manner that is more productive and effective.

Rasayel offers its users a range of tools empowering them to automate their WhatsApp marketing initiatives. The most distinct features of Rasayel include:

• WhatsApp team inbox
• WhatsApp chatbot
• Bulk messaging and broadcasts
• CRM integrations
• Analytics reports and insights
• Workflow automation

Pros

• Rasayel offers significantly competitive pricing starting at $30.
• A user interface that is easy to use and navigate.
• Rasayel offers a free trial for a period of 7 days.

Cons

• Very limited integration options. Has only three integration options namely Hubspot, Pipedrive and Zapier.
• Rasayel doesn’t offer a free plan of any sort like WANotifier.
• Rasayel offers a limited set of features when compared with other competitors in the market.
• Limited automated flows and lack of custom roles.
• A limited number of pricing plans.

Pricing

Rasayel offers its customers three distinct plans to choose from:

• Start – $30 per month
• Grow – $40 per month
• Enterprise – Custom-made plans. Starts at a minimum of $2000 billed annually.

Click here to view Rasayel’s pricing. Only go for Rasayel if you want to integrate with Hupspot, Zapier or Pipedrive. Overall Rasayel is a fantastic alternative for Wati as it is exclusively designed to help improve sales through the WhatsApp platform.

5. DoubleTick

DoubleTick is a WhatsApp marketing and sales tool that can serve as a pretty solid alternative to Wati. DoubleTick provides its users with great features such as a WhatsApp team inbox, bulk and automated messages, chatbots etc. DoubleTick is also trusted by many top brands for their WhatsApp marketing requirements. Here are some of the main aspects of DoubleTick:

• Multiple integrations
• Chatbots
• Monitoring and analytics
• Unified team inbox
• Teams and roles
• Automated broadcasts

Pros

• DoubleTick is a mobile-friendly tool enabling users to manage their WhatsApp campaigns from their mobiles without breaking a sweat.
• Easy to set up and user-friendly interface.
• Good customer support as they offer 24/7 chat support.
• Unified team inbox allowing businesses to productively manage all customer conversations.

Cons

• DoubleTick only offers limited plans and most importantly does not offer monthly plans which means you need to subscribe to them for an entire year.
• Limited integration options when compared to other providers.
• Lacks some advanced features which some other providers may give access to.

Pricing

DoubleTick has only 3 pricing plans which are:

• Starter – ₹2,500 per month
• Pro – ₹3,500 per month
• Enterprise – Customized according to your business requirements
• Click here to view more details on DoubleTick’s pricing.

Conclusion 

Wati is an extraordinary WhatsApp marketing software that presents users with great tools and fantastic results. However, it may not be the ideal option for every business out there. Each business is unique and requires software that aligns with its necessities. If you are a Wati user and for some reason would like to switch then these options may be worth considering. Hopefully, you might have found the best alternative to Wati in this article. It is always encouraged that you experiment with different providers before you pick the right one for your business.

Obtaining the WhatsApp blue tick also known as a Meta verified subscription is an indispensable step when it comes to WhatsApp marketing and is foundational if you want to progress further in terms of revenue and profits thereby taking your business to the next level. 

WhatsApp rolled out the new verified blue tick update in July 2024 which earlier used to be a green tick. Before this update, the green tick was exclusively available to WhatsApp API users and not to regular WhatsApp Business users. The great news is that now smaller businesses using the free WhatsApp Business app can also get access to the blue tick helping them further strengthen their brand identity and credibility.

Getting the blue tick affirms customers of your legitimacy and reliability making them feel safe and protected when initiating a conversation with your business. Customers usually tend to make purchases from businesses that are verified as it assures them of the business’ trustworthiness and authenticity. In this article, we will explore the benefits of getting a blue tick verification on WhatsApp as well as how you can obtain it for your own business.

Why Should You Get The Blue Tick?

Getting the WhatsApp blue tick communicates to customers that your business has the Meta seal of approval and that they are chatting with an official business account (OBA). Getting access to this official verification badge signifies that your brand is authentic and trustworthy.

Here are some of the key reasons why you should consider acquiring this badge:

• Enhanced reputation: As already explained, having a blue tick next to your business can greatly increase your business’s reputation and signifies trust and dependence.
• Strengthens brand image: Getting the blue tick reaffirms to your customers the authenticity and uniqueness of your brand making your business stand out among the crowd and appear professional.
• Identity protection: If you possess the blue tick Meta ensures that you are safe from impersonation thus protecting your business’ identity.
• Increased visibility and engagement: With a verified blue tick your business is going to appear more prominently in WhatsApp search results and customers are more likely to interact with a business that they know is the real deal.
• Business tools: When you get a blue tick you also get access to a multitude of business tools which you can use to better engage with your customers and get insights and analytics.

Let us now see how one can get Meta verified and gain access to the blue tick badge.

Eligibility Criteria For Blue Tick Verification

Before we jump in directly into seeing how we can set up the blue tick it is important to know the prerequisites and whether or not it is possible for you to get verified by Meta. So let us quickly take a look at the eligibility criteria that one needs to meet in order to get the blue tick verification:

Applicant Eligibility

To sign your business up for Meta verified businesses on WhatsApp, you need to:

• Be over the age of 18
• Have a phone number in a country where Meta verified for businesses is available. These countries include India, Columbia, Brazil and Indonesia. Other countries to be added soon.
• Follow Meta verified for business terms of service as well as WhatsApp Business terms of service.

Business Account Eligibility

Your business account needs to meet the following requirements:

• Have a presence on the WhatsApp Business app for a certain number of days.
• Have recently sent a message
• Be located in a country where Meta Verified for WhatsApp Business is available.
• Have a profile name and profile picture.
• Not have an active subscription to WhatsApp Business Premium.
• Not have an active Meta Verified subscription through Meta Business Suite.

You can learn more about the eligibility criteria from the official WhatsApp website by clicking here.

How To Get WhatsApp Blue Tick Verification?

There are two ways by which you can get access to the blue tick. It depends upon how you’ve currently setup your phone number with WhatsApp. It would be either of the following two:

1. Number added on the free WhatsApp Business app
2. Number setup with the WhatsApp Business API

Depending upon how you’ve setup your number, we’ve shared steps below for both these methods.

1. Get blue tick for number added on the WhatsApp Business app

Applying for the WhatsApp blue tick verification via the WhatsApp Business app as easy as buying a paid subscription plan. All you need to do is ensure you meet the eligibility criteria and update your WhatsApp Business profile with the latest details such as business name, profile picture, address, category, email and other essential and then purchase one of the paid subscriptions.

Follow the below steps to get blue tick on the WhatsApp business app:

1. In the WhatsApp Business app, click on the 3 dots and then go to Settings page.
2. Click on “Meta Verified”.
3. Among the different plans available choose the plan that suits your needs.
4. Choose your payment method and make your purchase. 

Once you complete this purchase, it is important to note that your profile will be locked for a period of 20 days during which you won’t be able to make any changes to your profile. Additionally, deciding to change any profile details will remove the blue tick badge from your profile and you will have to re-subscribe to enable it again.

2. Get blue tick for number setup with WhatsApp Business API

Applying for the blue tick verification via WhatsApp API can be a bit more complicated compared to getting it through for numbers setup on the WhatsApp Business app. But the bonus is that while applying through the WhatsApp API the blue tick comes with no additional charges and is free!

Do not worry, we are here to make it easy for you. Let’s first look at the must-have requirements:

Must have requirements

Before diving into the application process to get the blue tick, let’s look at the must have requirements and eligibility criteria to get it:

1. WhatsApp API Setup – Your business must have completed the setup of the WhatsApp API with your phone number. This step is crucial as it forms the foundation of your application for the blue tick.
2. Meta Business Account Verification – You need you have your Meta business account is verified. This verification is a required to show the legitimacy of your business on Meta’s platforms.
3. Display Name Approval – Your display name on WhatsApp must be approved. This name is the identity of your business on WhatsApp and should be recognizable and relevant to your brand.
4. Two-step Verification – You should also have two-step verification enabled for your phone number from Phone Numbers > Settings > Two-step Verification tab.
5. Media Presence – Your should must have presence online and have at least 3 pieces of organic content like PR articles, blog post on major publications, covered by news/media outlets etc. Paid PR articles do not count.

Once you have these things ready, you can move ahead with the application process.

Steps to apply for the blue tick

Step 1 – Go to the Phone Numbers page 

Open the Phone Numbers page on your WhatsApp Manager. You might need to choose the correct business account in case you have multiple accounts. See to it that you choose the right one to proceed to the Phone Numbers page.

Once you are on this page, your interface should look like the image below. Click on the settings icon next to your phone number.

Step 2 – Navigate to the Profile page

Once you are on the “Phone number settings” page, click on the Profile tab. Your screen should look like something similar to the reference image below. On this page click on the Submit request button after you have filled in all the required details.

If the “Submit request” button is disabled, there might be a few steps that you might have missed out on or failed to update. Complete filling in those details and make sure nothing is left out before coming back to this page and continuing the application process.

Step 3 – Submit Request for Blue Tick Verification

When you click the Submit request button a popup will appear requesting you to fill out some additional details. These include:

1. Business website: This section displays your business website URL that you added earlier during your WhatApp Business API. Ensure that the URL displayed directs to your business website and not any random URL from Instagram, Facebook or other third-party websites. In case you need to edit this section you need to do it from your Business info settings page since you won’t be able to do it from here. 
2. Country of operation: Enter the country in which your business is located and registered or where you operate primarily.
3. Primary language: Enter the primary language that you will be using to communicate with your customers.
4. Parent company: If the name of your company is different from that of the brand name that is displayed to your audience then enter the name of your company here and not the brand name that is displayed to your customers. For example, our brand name is WANotifier and our parent company’s name is Fantastech Solutions so we put the display name as WANotifier and our parent company name “Fantastech Solutions” in this field.
5. Support links: Under this field add 3-4 links to articles, blog posts or independent reviews that talk about your brand and showcase that your brand is well-known and recognized by customers. Your business website, social media handles, self-published and paid or promotional content must be strictly avoided. 

After you have filled in all these fields hit the “Submit” button to submit your application. After submission, your application is reviewed by WhatsApp officials and needs to be approved by them in order for your application to be accepted so that you get that pretty and alluring blue tick for your business. 

Note that the approval is subject to WhatsApp’s discretion mainly based on your brand’s popularity and media presence.

Another thing to keep in mind is that once your application gets rejected for any reason you can reapply only after 30 days, so make sure that you keenly fill out all the details and attentively follow the instructions above and double-check everything before you hit that submit button.

Frequently Asked Questions

1. How long does the WhatsApp blue tick verification process take?

The time taken for your blue tick application to be approved can vary depending on how widely known your company is, the completeness of your business profile and your company’s online media presence. Usually it takes less than a week to get the blue tick for your phone number setup on WhatsApp API if all details are added correctly.

2. What to do if my application gets rejected?

If your blue tick application gets rejected you need to wait for a period of 30 days to reapply. During this time make efforts and take coordinated measures to increase your brand’s media presence and visibility. If you want to know the reason for rejection, appeal to reconsider the decision or just speed up the process, you can reach out to WhatsApp via their Direct support channel.

3. How much does the WhatsApp blue tick cost?

If you are getting the WhatsApp blue tick through the WhatsApp Business app then the price ranges from rupees ₹639 and ₹21000 per month depending on the plan which you choose based on your requirements.

On the other hand, getting the blue tick through the WhatsApp Business API is free but you have to pay for the standard API charges that are levied per conversation.

4. What are the business categories that cannot obtain the blue tick?

Certain businesses that come under the below-mentioned categories are restricted from obtaining the official Meta verification badge. This is done to ensure that WhatsApp remains a safe messaging platform for people of all ages to use.

• Drugs
• Tobacco items 
• Alcohol brands
• Gambling businesses
• Weapons and ammunition
• Live animals
• Adult products and services
• Medical and healthcare products
• Dating services
• Cryptocurrencies

5. Can I use my phone number without a blue tick?

Absolutely. You can use your WhatsApp Business or API account without getting access to the blue tick. There is no compulsion to get the blue tick as it is not mandatory in order to use WhatsApp Business or WhatsApp API. However, getting access to the blue tick greatly enhances your profile, making your business professional and improving your chances of making more sales or getting more leads.

6. Can I get the blue tick for free on the WhatsApp Business app?

No, in order to get the blue tick on the WhatsApp Business app you need to subscribe to one of their plans which does cost money. However, using WhatsApp API you can get it without any additional charges besides the standard API charges.

Conclusion

Bagging the blue tick on WhatsApp is a testimony to your company’s trustworthiness and authenticity. It gives your customers the confidence to communicate with your business and increases their chances of making a purchase from you. Having a blue tick next to your brand’s name significantly increases your brand value and reputation.

So make sure you get access to this esteemed badge that makes you recognized by Meta as well as your customers. Keep in mind that the blue tick is not just a symbol, it can have a subtle but powerful effect on the psychology of your customers which makes them feel subconsciously safer when dealing with your business. 

We all must have heard of WhatsApp, the most popular messaging app in the world with over 3 billion active users. If you are a WhatsApp user yourself you probably know the impact WhatsApp has on our everyday lives. 

We use WhatsApp to connect with our friends and family no matter where we are, we also use WhatsApp to interact with our colleagues at work and some of us receive information from our colleges and universities via WhatsApp while others use it to engage with potential customers or clients.

WhatsApp is a messaging platform that has truly revolutionized the messaging and social media world. Constantly improving and adapting to the needs and requirements of users, WhatsApp has emerged as the most-used messaging platform in the world and the 2nd most downloaded app in the Google Play Store.

WhatsApp is the third most downloaded app ever after Facebook and YouTube. In this article, we will take a look at the history of WhatsApp and the different types of WhatsApp that are available that assist us in performing a variety of functions. 

The Story of WhatsApp

Have you ever wondered how WhatsApp, the messaging app that took the world by storm came to be and how it has evolved into what it is today? WhatsApp has become so well known today that it has become synonymous with messaging with people saying “WhatsApp me” instead of “Message me” to other people. Let us dive in and take a look into the fascinating history of how the world’s greatest messaging platform became what it is today.

WhatsApp was founded by Brian Acton and Jan Koum in the month of February 2009 in California, United States. Acton and Koum were former employees at Yahoo!

Acton and Koum quit their jobs at Yahoo to travel across the world and traveling can be draining on the wallet. When they realized this they applied for a job at Facebook only to get rejected.

This is when they came up with the idea of WhatsApp and incorporated WhatsApp Inc on February 24th 2009.

Acton and Koum were helped by another person known as Alex Fishman who introduced the duo to an iOS developer named Igor Solomennikov whom they found on RentACoder.com. 

The initial seed funding for WhatsApp was $250,000 which came from Yahoo! employees who were the former colleagues of Brian Acton. 

Did you know? At a point in time, WhatsApp wasn’t free to use as it is today. During its initial days WhatsApp charged users $0.99 to use the platform and later on it was made free.

Later in 2011, Jim Goetz, a partner of Sequoia Capital invested 8 million dollars for 15% of the firm becoming a strategic advisor.

In 2013 after WhatsApp rose to 200 million users the company required additional funds. They approached Sequoia Capital once again for a second round of funding securing another $50 million valuing the startup at $1.5 billion dollars.

In 2014, WhatsApp was acquired by Facebook for a whopping $19.6 billion! This was one of the largest acquisitions ever in tech history.

In 2017, Brian Acton decided to leave the company three years after its acquisition by Facebook to work on his non-profit organization called Signal. Jan Koum followed the same path after disputes with Facebook over data privacy and WhatsApp’s business model.

In 2018, WhatsApp launched the WhatsApp Business app and the WhatsApp Business Platform also known as WhatsApp API due to popular demand as its first way to make money. Since then till today WhatsApp has been serving customers across the world through its messaging platform as well as WhatsApp Business and WhatsApp Business API. 

Checkout more interesting statistics about WhatsApp.

Let us individually examine each of them along with their advantages and disadvantages to better understand what each one has to offer to its users.

WhatsApp Messenger

WhatsApp Messenger is the standard free app that most people are aware of and use. WhatsApp Messenger is primarily intended to communicate with friends, family and colleagues while ensuring top-notch privacy via end-to-end encryption. 

WhatsApp has developed several new features in recent times. Some of them include WhatsApp channels and WhatsApp pay in countries like India and Brazil. The latest update enables users to chat with Meta’s own AI assistant.

WhatsApp can have its own pitfalls even though we are blinded by its benefits. Let us take a closer look at the pros and cons of using WhatsApp Messenger.

Pros

• End-to-end encryption: WhatsApp ensures your messages, calls and media files such as images, videos and documents are end-to-end encrypted which simply means only you and the person who you send them to can see or view them therefore ensuring privacy and security.
• Free of cost: WhatsApp provides access to free messaging to its users not charging a single penny for sending messages, media files or making calls.
• Video and voice calls: WhatsApp enables users to make voice calls as well as video calls which can prove to be useful when you want to speak to your loved ones or have professional meetings. 
• Cross-platform availability: WhatsApp is available to download on Android and iOS and can even be accessed through web browsers making the platform available to everyone and accessible from different devices.
• User-friendliness: WhatsApp has a simple, plain and user-friendly interface making it easier for users of all ages to navigate the platform.
• Group chats and broadcasts: WhatsApp empowers users to communicate with multiple people at once through WhatsApp groups and broadcast lists. A WhatsApp group can have 1024 members while a broadcast list can have up to 256 members.
• File sharing and multimedia support: WhatsApp allows you to share files with up to 2GB of storage space. WhatsApp also allows you to send images, videos, GIFs etc.
• Minimal data requirement: You just require your phone number to get into WhatsApp. 

Cons

• Privacy concerns: Although WhatsApp assures end-to-end encryption there are still concerns over its data-sharing policies with its parent company Meta.
• Data requirement: Unlike regular calls or SMS messages one needs to have data in order to use WhatsApp which might be slightly inconvenient.
• Scams and spams: Despite the fact that WhatsApp provides maximum security and WhatsApp officials constantly monitor and regulate the app in order to keep it safe there are still fraudulent messages and spammers out there which you need to be careful of. You can avoid them by blocking their numbers and reporting them to ensure the safety of the app.
• Backup issues: WhatsApp backups are stored on cloud services like Google or iCloud so efforts need to be taken to prevent security breaches.
• Limited customization: Unlike a few other chatting apps WhatsApp has fewer customization options and chat backgrounds.
• Storage consumption: WhatsApp can occupy significant storage space on your device due to media downloads and backups.

WhatsApp can still be the best possible messaging app you can get your hands on if you educate yourself, avoid fraudulent chats and use the app wisely.

WhatsApp Business

WhatsApp Business was launched in 2018 to support small and medium-sized businesses to better interact with their customers. WhatsApp Business offers additional facilities that can be taken advantage of in order to improve one’s business.

Some of these features include an exclusive business profile where you can display information and credentials regarding your business, automated messaging and a product catalog, all for completely free.

WhatsApp Business was created to capitalize upon the 2 billion already existing users during its release and to help businesses enhance customer engagement, have global reach and foster trust and credence with their customers all while being free of charge. 

Pros

• Cost-effective: The total charges for using WhatsApp Business are zero! You heard it right – zero. This makes the platform attractive to small businesses.
• Business profiles: By using WhatsApp Business, businesses can get access to a business profile differentiating it from regular profiles. This profile can be used to display essential information about the business thereby increasing credibility.
• Automated messages: WhatsApp Business enables businesses to send certain automated messages such as greeting messages and away messages to keep customers engaged even when they are not online.
• Analytics tools: WhatsApp Business provides analytics tools that can be used to track how many messages are sent and organizational tools to track customers, orders, complaints and inquiries.
• Global reach: With just a WhatsApp Business profile you get access to customers across the world without additional costs for international messaging.
• Direct communication: WhatsApp Business serves as a channel to directly communicate with your customers. This helps businesses and business owners build better relationships with their customers by sending personalized messages and tailored product offers to them.

Cons

• Limited features: WhatsApp Business although free has its own limitations. It does not provide many features required to run a full-fledged business. It lacks several advanced sales and service functionalities.
• Broadcast limitations: WhatsApp business has a cap of 256 members per broadcast list. This can be an obstacle if a business has a larger customer base or if there is a need to run a bigger marketing campaign.
• Limited collaboration: Team collaboration can be a disaster with WhatsApp Business because all employees use the same account making it difficult to figure out which employees sent which responses thereby creating confusion.
• Limited Devices: WhatsApp Business can only be accessed by five devices and this can be a hindrance to companies with many employees.
• Not entirely GDPR compliant: WhatsApp Business automatically reads all saved contacts and their phone numbers. This can be avoided by using WhatsApp API. The largest drawback of WhatsApp Business is storing chats for regulatory compliance and the data protection issues that may arise when using it.

WhatsApp Business is ideal for small-sized businesses with a few employees. Larger companies with a significant number of employees require additional advanced features that come along with using the WhatsApp Business API.

WhatsApp API

WhatsApp Business API was launched by WhatsApp in 2018 with the goal of serving larger companies looking to use WhatsApp to interact with their customers at a huge scale. Unlike WhatsApp Business, WhatsApp API has charges depending on the number of messages sent.

Compared to the standard WhatsApp Business app, WhatsApp API gives businesses access to advanced and sophisticated features. Some of them include the ability to send automated messages in bulk, chatbots, detailed analytics and reports. 

WhatsApp Business API has greatly restructured the way businesses operate and is used by thousands of businesses to dramatically increase revenue and customer engagement.

Pros

• Increased visibility: WhatsApp Business API provides companies access to a wider audience with whom they can communicate directly. WhatsApp API also provides access to swift and personalized messaging increasing the chances of making a conversion. Having access to WhatsApp API also gives your business the verified green tick making it feel more reliable and trustworthy to customers.
• Central WhatsApp inbox: With WhatsApp API each employee or team member can get access to an individual employee account. Unlike WhatsApp Business you can now see which messages employees replied to in this central inbox.
• Customization and integration: WhatsApp API is highly customizable to suit business needs and integrates seamlessly with other third-party CRMs and software. 
• Automated messaging: WhatsApp API allows you to send automated messages to a large number of people provided they have opted in to receive messages from you. You can schedule these messages to be sent whenever you want as well.
• AI-powered chatbots: With WhatsApp API you can leverage the power of chatbots to deal with customers whenever you are away.
• Multi-device access: WhatsApp API allows access from an unlimited number of devices as opposed to the WhatsApp Business app which only gives access to five devices.

Cons

• Long approval process: To get access to WhatsApp Business API one needs to apply through the official Meta Developers Portal and the approval process can be long and arduous potentially taking weeks to set up.
• Lack of front-end interface: WhatsApp API does not come with a built-in interface for companies to operate on. To access WhatsApp API companies need to choose a third-party provider. Check out WANotifier, the all-in-one WhatsApp marketing software designed to help you get the most out of WhatsApp Business API. 
• Cost: WhatsApp Business API comes with a nominal charge for every message sent. However, depending on the type of business you have, WhatsApp API can prove to be more harmful than beneficial. 

WhatsApp Business API is better suited for medium and large-sized businesses or any business with over 5 employees.

WhatsApp vs WhatsApp Business vs WhatsApp API

Let us take a comparative look at the three versions of WhatsApp and how they can assist you in further improving your revenue and sales while building better relationships with your customers.

Features	WhatsApp Messenger	WhatsApp Business	WhatsApp API
Business Profile	No	Yes	Yes
Price	Free	Free	Paid
Meta verified profile	No	Yes	Yes
Number of users	1	5	Unlimited
Catalog	No	Yes	Yes
Automated messages	No	Yes (Limited)	Yes
Broadcast lists	Yes (256 contacts)	Yes (256 contacts)	Yes (unlimited)
Chatbots	No	No	Yes
Third-party integrations	No	No	Yes
Quick replies and CTA buttons	No	No	Yes

FAQs

What is the difference between WhatsApp Business and WhatsApp Business API?

The principal difference between WhatsApp Business and WhatsApp API is that WhatsApp Business is a free mobile app designed to help improve small-scale businesses whereas WhatsApp API is a programmatic API created to assist medium and large-scale businesses to do WhatsApp marketing.

Is it better to use WhatsApp or WhatsApp Business?

Both of them have their own unique benefits however WhatsApp Business gives you all the features of WhatsApp along with additional functionalities and tools. Some additional features include a verified business profile, the ability to send automated messages, analytics and message templates.

How many users can use WhatsApp Business API? 

WhatsApp Business API can be used by an unlimited number of employees or team members, unlike WhatsApp Business which can only allow access to up to 5 members.

Is WhatsApp API free?

WhatsApp API is not free to use but has minimal charges per message you send. WhatsApp only charges you for the number of messages you send so this price is entirely dependent on the size of your company and the number of customers you have.

Is WhatsApp Business free or paid?

WhatsApp Business is free to use and is ideal for small businesses but it does not provide advanced features that are available only through WhatsApp API such as chatbots, detailed analytics, bulk and automated messaging and an intuitive WhatsApp inbox.

Conclusion

So there they are, each type of WhatsApp has its own advantages and disadvantages which need to be considered before deciding to use them. WhatsApp API is the most versatile and beneficial form of WhatsApp providing businesses with the most superior features and tools that are needed to take your business to the next level. Anyhow, you need to carefully analyze which type of WhatsApp is the most compatible with your business necessities prior to making your concluding choice.