Pricing
Simple and transparent pricing. No extra markup on WhatsApp API charges!
Other providers charge up to 30% extra markup on top of WhatsApp API charges. We don't!
No extra markup = more budget for your marketing campaigns = better ROI
0
/ mon- As per tier
- 4x monthly messages sending limit
- 5 transactional notifications
- Add upto 3 agents
- 5 auto-replies
What's included:
- WhatsApp API access
- 0% markup on API charges
- Shared team inbox
- Send advanced templates
- WhatsApp Flows support
- Basic automation
- Basic analytics
0
/ mon- As per tier
- 8x monthly messages sending limit
- 15 transactional notifications
- Add up to 10 agents
- 15 auto-replies
- 5 chatbots & drip sequences
Everything in Essentials, plus:
- Advanced automation & chatbot
- Drip sequences
- Smart segments
- Advanced analytics and reporting
- CTWA conversion tracking
- Messaging API and webhooks
0
/ mon- As per tier
- 12x monthly messages sending limit
- Unlimited transactional notifications
- Add unlimited agents
- Unlimited auto-replies
- Unlimited chatbots and drip sequences
Everything in Advanced, plus:
- Unlimited access to most features
- Complex chatbot set up assistance
- Advanced Flows set up assistance
- Custom API integrations
- Dedicated account manager
0
/ mon- WhatsApp API access
- 500 contacts
- 1,000 broadcast messages
- 1 transactional notification
- 1 auto-reply
- Basic contact segmentation
- Basic message templates
- No chatbots & drip sequences
- Can't send replies from Inbox
Looking for enterprise plans to send WhatsApp messages to more than 1,00,000 contacts? Contact Us
Estimate Your WhatsApp Messaging Costs
Use our calculator to estimate your monthly WANotifier Tool + API costs based on your business needs.
WhatsApp Marketing Cost CalculatorCompare Features Across Pricing Plans
Free | Essentials | Advanced | Premium | |
CORE FEATURES | ||||
0% Markup on WhatsApp API charges | ||||
WhatsApp Business API access | ||||
WhatsApp Blue Tick verification support | ||||
NOTIFICATIONS (aka Campaigns) | ||||
Bulk Broadcast Notifications (with MM Lite API) | Unlimited | Unlimited | Unlimited | Unlimited |
Transactional Notifications | Upto 1 | Upto 5 | Upto 15 | Unlimited |
Monthly messages sending limit | 1,000 | 4x | 8x | 12x |
CRM & CONTACT MANAGEMENT | ||||
Max contacts limit (select from dropdown above) | 500 | As per tier | As per tier | As per tier |
Contact list management | Basic | Advanced | Advanced | Advanced |
Import contacts using CSV or API | ||||
Tags & attributes limit | 3 | 10 | 25 | Unlimited |
Smart segments limit | 5 | 15 | ||
CLICK-TO-WHATSAPP ADS | ||||
Capture leads from CTWA | ||||
Custom segmentation for CTWA leads | ||||
Conversion tracking with Conversion API | ||||
WHATSAPP AUTOMATION | ||||
Basic Automations | ||||
Greeting, delay & OOO messages | ||||
Unsubscribe & re-subscribe system | ||||
Tag contacts as per delivery status | ||||
Unsubscribe on failed delivery | ||||
Auto-retry failed messages | ||||
Auto-replies | ||||
Auto-replies | ||||
Max auto-replies limit | Upto 1 | Upto 5 | Upto 15 | Unlimited |
WhatsApp Chatbots | ||||
WhatsApp chatbots | ||||
Max number of chatbots | Upto 5 | Unlimited | ||
Max number of nodes | 50 | 200 | ||
Hand holding for building chatbots | ||||
Drip Sequences | ||||
Drip sequences | ||||
Max drip sequences limit | Upto 5 | Unlimited | ||
SHARED TEAM INBOX | ||||
Mobile app for Android and IOS | ||||
See incoming messages in Inbox | ||||
Send replies to customers | ||||
Conversation history access | Last 30 days | Last 180 days | Unlimited | Unlimited |
Multi-agent support | Upto 3 agents | Upto 10 agents | Unlimited | |
Phone number masking | ||||
Quick replies | ||||
Round robin chat assignment to agents | ||||
ANALYTICS | ||||
Messaging analytics | ||||
Message template analytics | ||||
Standard Notification analytics | ||||
Advanced Notification analytics | ||||
Flow responses | ||||
Chatbot session analytics | ||||
Drip sequence analytics | ||||
Click-to-WhatsApp ads insights | ||||
MESSAGE TEMPLATES | ||||
Text & media templates | ||||
Upto 10 CTA & quick reply buttons | ||||
Personalization with variables (aka merge tags) | ||||
Limited Time Offer templates | ||||
Product Catalog templates | ||||
Flows (aka form) templates | ||||
Carousel templates | ||||
INTEGRATIONS (Using WANotifier REST API) | ||||
Contacts API | ||||
Notifications API | ||||
Messaging API | Basic | Advanced | ||
Webhooks | ||||
Zapier, Pabbly, Make and 1000+ other tools | ||||
WordPress / Woocommerce integration | ||||
Monthly REST API requests limit | 100 | 1x contacts limit | 1.5x contacts limit | 2x contacts limit |
SUPPORT | ||||
WhatsApp API onboarding help | ||||
Standard chat and email support | ||||
Priority chat, email and call support |
FAQs
There are two components to your cost:
- WANotifier subscription: This is the monthly or annual fee you pay us for using our platform to access the official WhatsApp API for your business needs. The exact cost depends on the plan you choose (see the pricing table above).
- WhatsApp API charges: WhatsApp follows a per-message pricing model, where you’re charged based on the type of message you send (e.g., Marketing, Utility, Authentication), the recipient’s country, and the volume of messages you send each month. These charges are billed directly by WhatsApp. To see the actual country-wise per-message rates, click here.
In most cases, you’re only charged when a template message is delivered. Some messages (like replies during an open customer service window) are free. You can get a detailed breakdown of WhatsApp’s API pricing in this blog post.
To summarize:
Total cost = Cost of your WANotifier plan + Cost of WhatsApp API (as per usage)